Palettes / Colors / #EC044E

#EC044E — Vivid Pink

#EC044E is a pink color we call Vivid Pink, closest to the named color Crimson (#DC143C). It belongs to the pink family.

Color name

Closest CSS keyword: crimson (#DC143C) — not an exact match. CSS crimson gives you #DC143C, a different color; use #EC044E when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#EC044E is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #04ECA2; it also sits naturally between #EC04C1 and #EC2E04. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 93% · Green 2% · Blue 31%

Cyan 0% · Magenta 98% · Yellow 67% · Key 7%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #EC044E

.text { color: #EC044E; }
.background { background-color: #EC044E; }
.border { border: 3px solid #EC044E; }
.text-rgb { color: rgb(236, 4, 78); }
.text-hsl { color: hsl(341, 97%, 47%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EC044E; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(236, 4, 78, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EC044E; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(236, 4, 78, 0.8); }

HTML: <p style="color:#EC044E">Text here</p> · <div style="background-color:#EC044E">Div content here</div>

Shades of #EC044E

Tints of #EC044E

Tones of #EC044E

Color harmonies

Complementary — #04ECA2:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #EC044E: #000000.

Semi-transparent (opacity) text on #EC044E

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #EC044E looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #EC044E rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #EC044D  ·  #EC044F →

Frequently asked questions

What color is #EC044E?

#EC044E is Vivid Pink, a pink color (RGB 236, 4, 78). Its closest standard named color is Crimson.

What is the RGB and HSL of #EC044E?

#EC044E is RGB 236, 4, 78 — HSL 341°, 97%, 47% — CMYK 0%, 98%, 67%, 7%.

What colors go with #EC044E?

Its complement is #04ECA2; analogous partners are #EC04C1 and #EC2E04. It also appears in 6+ palettes in our collection.

Can I use #EC044E for text?

Black text on #EC044E has a contrast ratio of 4.69:1 (passes WCAG AA); white text gives 4.47:1.