Palettes / Colors / #FF004D

#FF004D — Vivid Pink

#FF004D is a pink color we call Vivid Pink, closest to the named color Crimson (#DC143C). It belongs to the pink family.

#FF004D is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #00FFB3; it also sits naturally between #FF00CC and #FF3300. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 100% · Green 0% · Blue 30%

Cyan 0% · Magenta 100% · Yellow 70% · Key 0%

Previews

CSS code for #FF004D

.text { color: #FF004D; }
.background { background-color: #FF004D; }
.border { border: 3px solid #FF004D; }
.text-rgb { color: rgb(255, 0, 77); }
.text-hsl { color: hsl(342, 100%, 50%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #FF004D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(255, 0, 77, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #FF004D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(255, 0, 77, 0.8); }

HTML: <p style="color:#FF004D">Text here</p> · <div style="background-color:#FF004D">Div content here</div>

Shades of #FF004D

Tints of #FF004D

Tones of #FF004D

Color harmonies

Complementary — #00FFB3:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #FF004D: #000000.

How #FF004D looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with #FF004D

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #FF004C  ·  #FF004E →

Frequently asked questions

What color is #FF004D?

#FF004D is Vivid Pink, a pink color (RGB 255, 0, 77). Its closest standard named color is Crimson.

What is the RGB and HSL of #FF004D?

#FF004D is RGB 255, 0, 77 — HSL 342°, 100%, 50% — CMYK 0%, 100%, 70%, 0%.

What colors go with #FF004D?

Its complement is #00FFB3; analogous partners are #FF00CC and #FF3300. It also appears in 6+ palettes in our collection.

Can I use #FF004D for text?

Black text on #FF004D has a contrast ratio of 5.36:1 (passes WCAG AA); white text gives 3.92:1.