Palettes / Colors / #D040EE
#D040EE — Vivid Pink
#D040EE is a pink color we call Vivid Pink, closest to the named color Orchid (#DA70D6). It belongs to the pink family.
Color name
Closest CSS keyword: orchid (#DA70D6) — not an exact match. CSS orchid gives you #DA70D6, a different color; use #D040EE when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#D040EE is a cool pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #5CEE3F; it also sits naturally between #793FEE and #EE3FB4. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #D040EE |
|---|---|
| RGB | 208, 64, 238 |
| HSL | 290°, 84%, 59% |
| HSV | 290°, 73%, 93% |
| CMYK | 13%, 73%, 0%, 7% |
| XYZ | 43.28, 23.25, 83.10 |
| Yxy | 23.25, 0.2892, 0.1554 |
| CIE-Lab | 55.33, 77.21, -59.79 |
| Hunter Lab | 48.22, 79.65, -73.78 |
RGB & CMYK percentages
Red 82% · Green 25% · Blue 93%
Cyan 13% · Magenta 73% · Yellow 0% · Key 7%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #D040EE
.text { color: #D040EE; }
.background { background-color: #D040EE; }
.border { border: 3px solid #D040EE; }
.text-rgb { color: rgb(208, 64, 238); }
.text-hsl { color: hsl(290, 84%, 59%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #D040EE; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(208, 64, 238, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #D040EE; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(208, 64, 238, 0.8); }
HTML: <p style="color:#D040EE">Text here</p> · <div style="background-color:#D040EE">Div content here</div>
Shades of #D040EE
Tints of #D040EE
Tones of #D040EE
Color harmonies
Complementary — #5CEE3F:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 3.72:1 AA large only |
|---|---|
| Against black text | 5.65:1 AA |
Best text color on #D040EE: #000000.
Semi-transparent (opacity) text on #D040EE
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #D040EE: ·
How #D040EE looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #D040EE rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #D040EE?
#D040EE is Vivid Pink, a pink color (RGB 208, 64, 238). Its closest standard named color is Orchid.
What is the RGB and HSL of #D040EE?
#D040EE is RGB 208, 64, 238 — HSL 290°, 84%, 59% — CMYK 13%, 73%, 0%, 7%.
What colors go with #D040EE?
Its complement is #5CEE3F; analogous partners are #793FEE and #EE3FB4. It also appears in 6+ palettes in our collection.
Can I use #D040EE for text?
Black text on #D040EE has a contrast ratio of 5.65:1 (passes WCAG AA); white text gives 3.72:1.