Palettes / Colors / #EF48CA
#EF48CA — Vivid Pink
#EF48CA is a pink color we call Vivid Pink, closest to the named color HotPink (#FF69B4). It belongs to the pink family.
Color name
Closest CSS keyword: hotpink (#FF69B4) — not an exact match. CSS hotpink gives you #FF69B4, a different color; use #EF48CA when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#EF48CA is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #48EF6C; it also sits naturally between #C048EF and #EF4877. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #EF48CA |
|---|---|
| RGB | 239, 72, 202 |
| HSL | 313°, 84%, 61% |
| HSV | 313°, 70%, 94% |
| CMYK | 0%, 70%, 15%, 6% |
| XYZ | 48.57, 27.25, 58.58 |
| Yxy | 27.25, 0.3614, 0.2027 |
| CIE-Lab | 59.20, 75.60, -33.00 |
| Hunter Lab | 52.20, 78.77, -34.09 |
RGB & CMYK percentages
Red 94% · Green 28% · Blue 79%
Cyan 0% · Magenta 70% · Yellow 15% · Key 6%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #EF48CA
.text { color: #EF48CA; }
.background { background-color: #EF48CA; }
.border { border: 3px solid #EF48CA; }
.text-rgb { color: rgb(239, 72, 202); }
.text-hsl { color: hsl(313, 84%, 61%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EF48CA; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(239, 72, 202, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EF48CA; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(239, 72, 202, 0.8); }
HTML: <p style="color:#EF48CA">Text here</p> · <div style="background-color:#EF48CA">Div content here</div>
Shades of #EF48CA
Tints of #EF48CA
Tones of #EF48CA
Color harmonies
Complementary — #48EF6C:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 3.26:1 AA large only |
|---|---|
| Against black text | 6.45:1 AA |
Best text color on #EF48CA: #000000.
Semi-transparent (opacity) text on #EF48CA
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #EF48CA: ·
How #EF48CA looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #EF48CA rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #EF48CA?
#EF48CA is Vivid Pink, a pink color (RGB 239, 72, 202). Its closest standard named color is HotPink.
What is the RGB and HSL of #EF48CA?
#EF48CA is RGB 239, 72, 202 — HSL 313°, 84%, 61% — CMYK 0%, 70%, 15%, 6%.
What colors go with #EF48CA?
Its complement is #48EF6C; analogous partners are #C048EF and #EF4877. It also appears in 6+ palettes in our collection.
Can I use #EF48CA for text?
Black text on #EF48CA has a contrast ratio of 6.45:1 (passes WCAG AA); white text gives 3.26:1.