Maroon Colors  ·  Color Library

Palettes / Colors / #EF397C

#EF397C — Vivid Pink

#EF397C is a pink color we call Vivid Pink, closest to the named color DeepPink (#FF1493). It belongs to the pink family.

Color name

Closest CSS keyword: deeppink (#FF1493) — not an exact match. CSS deeppink gives you #FF1493, a different color; use #EF397C when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#EF397C is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #39EFAC; it also sits naturally between #EF39D7 and #EF5139. In the palettes below you can see it working alongside real color combinations from our collection.

#EF397C · RGB 239, 57, 124

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Color values

HEX#EF397C
RGB239, 57, 124
HSL338°, 85%, 58%
HSV338°, 76%, 94%
CMYK0%, 76%, 48%, 6%
XYZ40.70, 22.73, 21.31
Yxy22.73, 0.4803, 0.2683
CIE-Lab54.80, 71.71, 5.94
Hunter Lab47.68, 72.61, 4.44

RGB & CMYK percentages

Red 94% · Green 22% · Blue 49%

Cyan 0% · Magenta 76% · Yellow 48% · Key 6%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

Sample text in #EF397C on black
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sample text in #EF397C on white
Lorem ipsum dolor sit amet, consectetur adipiscing elit.

CSS code for #EF397C

.text { color: #EF397C; }
.background { background-color: #EF397C; }
.border { border: 3px solid #EF397C; }
.text-rgb { color: rgb(239, 57, 124); }
.text-hsl { color: hsl(338, 85%, 58%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EF397C; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(239, 57, 124, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EF397C; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(239, 57, 124, 0.8); }

HTML: <p style="color:#EF397C">Text here</p> · <div style="background-color:#EF397C">Div content here</div>

Shades of #EF397C

#ED216C#DE125D#C61053#AA0E47#920C3D#7B0A33#5E0827#47061E#2A0312#130208

Tints of #EF397C

#F04C88#F25F95#F36D9E#F580AB#F692B7#F8A5C4#F9B8D0#FAC6D9#FCD9E6#FDECF2

Tones of #EF397C

#E2467F#D55382#C85F86#BA6D8A#AE7A8D#A18790

Color harmonies

Complementary — #39EFAC:

Analogous:

Triadic:

Contrast & accessibility

Against white text3.79:1 AA large only
Against black text5.55:1 AA

Best text color on #EF397C: #000000.

Semi-transparent (opacity) text on #EF397C

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

100%
Sample heading text
Smaller body text shows the effect best.

Blended color: · Contrast against #EF397C: ·

How #EF397C looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Protanopia · #A09F6CDeuteranopia · #ABB868Tritanopia · #E65F5C

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Tailwind pink 600 · #DB2777Tailwind rose 500 · #F43F5ETailwind pink 500 · #EC4899

Palettes with a similar color

These palettes use a close neighbour of #EF397C rather than the exact color:

Palette 180161
#180161 · #4F1787 · #EB3678 · #FB773C
Hidden Canyon
#3F39E7 · #8B18E9 · #DE40D3 · #EC337F
Palette Fcc737
#FCC737 · #F26B0F · #E73879 · #7E1891
Velvet Drift
#0E8D64 · #70F0D0 · #EB3E76 · #F3BAD2
Dreamy Monsoon
#16AC71 · #51E98B · #E5347B · #EDA4B7
Scarlet Ember
#12C589 · #64F0D3 · #EC3170 · #EF96A3

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

#EB3678#EC337F#E73879#EB3E76#E5347B#EC3170#E13F7C#F34573#E53888#E94880#E22F80#DE3A7A

Browse neighbouring colors

← #EF397B  ·  #EF397D →

Frequently asked questions

What color is #EF397C?

#EF397C is Vivid Pink, a pink color (RGB 239, 57, 124). Its closest standard named color is DeepPink.

What is the RGB and HSL of #EF397C?

#EF397C is RGB 239, 57, 124 — HSL 338°, 85%, 58% — CMYK 0%, 76%, 48%, 6%.

What colors go with #EF397C?

Its complement is #39EFAC; analogous partners are #EF39D7 and #EF5139. It also appears in 6+ palettes in our collection.

Can I use #EF397C for text?

Black text on #EF397C has a contrast ratio of 5.55:1 (passes WCAG AA); white text gives 3.79:1.