Palettes / Colors / #EE72AE

#EE72AE — Light Vivid Pink

#EE72AE is a pink color we call Light Vivid Pink, closest to the named color HotPink (#FF69B4). It belongs to the pink family.

Color name

Closest CSS keyword: hotpink (#FF69B4) — not an exact match. CSS hotpink gives you #FF69B4, a different color; use #EE72AE when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#EE72AE is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #72EEB2; it also sits naturally between #EE72EC and #EE7472. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 93% · Green 45% · Blue 68%

Cyan 0% · Magenta 52% · Yellow 27% · Key 7%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #EE72AE

.text { color: #EE72AE; }
.background { background-color: #EE72AE; }
.border { border: 3px solid #EE72AE; }
.text-rgb { color: rgb(238, 114, 174); }
.text-hsl { color: hsl(331, 78%, 69%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EE72AE; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(238, 114, 174, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EE72AE; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(238, 114, 174, 0.8); }

HTML: <p style="color:#EE72AE">Text here</p> · <div style="background-color:#EE72AE">Div content here</div>

Shades of #EE72AE

Tints of #EE72AE

Tones of #EE72AE

Color harmonies

Complementary — #72EEB2:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #EE72AE: #000000.

Semi-transparent (opacity) text on #EE72AE

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #EE72AE looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #EE72AE rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #EE72AD  ·  #EE72AF →

Frequently asked questions

What color is #EE72AE?

#EE72AE is Light Vivid Pink, a pink color (RGB 238, 114, 174). Its closest standard named color is HotPink.

What is the RGB and HSL of #EE72AE?

#EE72AE is RGB 238, 114, 174 — HSL 331°, 78%, 69% — CMYK 0%, 52%, 27%, 7%.

What colors go with #EE72AE?

Its complement is #72EEB2; analogous partners are #EE72EC and #EE7472. It also appears in 6+ palettes in our collection.

Can I use #EE72AE for text?

Black text on #EE72AE has a contrast ratio of 7.65:1 (passes WCAG AA); white text gives 2.74:1.