Palettes / Colors / #EC098A

#EC098A — Vivid Pink

#EC098A is a pink color we call Vivid Pink, closest to the named color DeepPink (#FF1493). It belongs to the pink family.

Color name

Closest CSS keyword: deeppink (#FF1493) — not an exact match. CSS deeppink gives you #FF1493, a different color; use #EC098A when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#EC098A is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #09EC6B; it also sits naturally between #DD09EC and #EC0918. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 93% · Green 4% · Blue 54%

Cyan 0% · Magenta 96% · Yellow 42% · Key 7%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #EC098A

.text { color: #EC098A; }
.background { background-color: #EC098A; }
.border { border: 3px solid #EC098A; }
.text-rgb { color: rgb(236, 9, 138); }
.text-hsl { color: hsl(326, 93%, 48%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EC098A; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(236, 9, 138, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EC098A; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(236, 9, 138, 0.8); }

HTML: <p style="color:#EC098A">Text here</p> · <div style="background-color:#EC098A">Div content here</div>

Shades of #EC098A

Tints of #EC098A

Tones of #EC098A

Color harmonies

Complementary — #09EC6B:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #EC098A: #000000.

Semi-transparent (opacity) text on #EC098A

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #EC098A looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #EC098A rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #EC0989  ·  #EC098B →

Frequently asked questions

What color is #EC098A?

#EC098A is Vivid Pink, a pink color (RGB 236, 9, 138). Its closest standard named color is DeepPink.

What is the RGB and HSL of #EC098A?

#EC098A is RGB 236, 9, 138 — HSL 326°, 93%, 48% — CMYK 0%, 96%, 42%, 7%.

What colors go with #EC098A?

Its complement is #09EC6B; analogous partners are #DD09EC and #EC0918. It also appears in 6+ palettes in our collection.

Can I use #EC098A for text?

Black text on #EC098A has a contrast ratio of 4.97:1 (passes WCAG AA); white text gives 4.22:1.