Palettes / Colors / #EB001F

#EB001F — Vivid Red

#EB001F is a red color we call Vivid Red, closest to the named color Red (#FF0000). It belongs to the red family.

Color name

Closest CSS keyword: red (#FF0000) — not an exact match. CSS red gives you #FF0000, a different color; use #EB001F when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#EB001F is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #00EBCB; it also sits naturally between #EB0095 and #EB5600. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 92% · Green 0% · Blue 12%

Cyan 0% · Magenta 100% · Yellow 87% · Key 8%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #EB001F

.text { color: #EB001F; }
.background { background-color: #EB001F; }
.border { border: 3px solid #EB001F; }
.text-rgb { color: rgb(235, 0, 31); }
.text-hsl { color: hsl(352, 100%, 46%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EB001F; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(235, 0, 31, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EB001F; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(235, 0, 31, 0.8); }

HTML: <p style="color:#EB001F">Text here</p> · <div style="background-color:#EB001F">Div content here</div>

Shades of #EB001F

Tints of #EB001F

Tones of #EB001F

Color harmonies

Complementary — #00EBCB:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #EB001F: #FFFFFF.

Semi-transparent (opacity) text on #EB001F

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #EB001F looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #EB001F rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #EB001E  ·  #EB0020 →

Frequently asked questions

What color is #EB001F?

#EB001F is Vivid Red, a red color (RGB 235, 0, 31). Its closest standard named color is Red.

What is the RGB and HSL of #EB001F?

#EB001F is RGB 235, 0, 31 — HSL 352°, 100%, 46% — CMYK 0%, 100%, 87%, 8%.

What colors go with #EB001F?

Its complement is #00EBCB; analogous partners are #EB0095 and #EB5600. It also appears in 6+ palettes in our collection.

Can I use #EB001F for text?

White text on #EB001F has a contrast ratio of 4.61:1 (passes WCAG AA); black text gives 4.55:1.