Palettes / Colors / #FD1027

#FD1027 — Vivid Red

#FD1027 is a red color we call Vivid Red, closest to the named color Crimson (#DC143C). It belongs to the red family.

#FD1027 is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #12FDE5; it also sits naturally between #FD129F and #FD7012. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 99% · Green 6% · Blue 15%

Cyan 0% · Magenta 94% · Yellow 85% · Key 1%

Previews

CSS code for #FD1027

.text { color: #FD1027; }
.background { background-color: #FD1027; }
.border { border: 3px solid #FD1027; }
.text-rgb { color: rgb(253, 16, 39); }
.text-hsl { color: hsl(354, 98%, 53%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #FD1027; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(253, 16, 39, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #FD1027; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(253, 16, 39, 0.8); }

HTML: <p style="color:#FD1027">Text here</p> · <div style="background-color:#FD1027">Div content here</div>

Shades of #FD1027

Tints of #FD1027

Tones of #FD1027

Color harmonies

Complementary — #12FDE5:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #FD1027: #000000.

How #FD1027 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with #FD1027

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #FD1026  ·  #FD1028 →

Frequently asked questions

What color is #FD1027?

#FD1027 is Vivid Red, a red color (RGB 253, 16, 39). Its closest standard named color is Crimson.

What is the RGB and HSL of #FD1027?

#FD1027 is RGB 253, 16, 39 — HSL 354°, 98%, 53% — CMYK 0%, 94%, 85%, 1%.

What colors go with #FD1027?

Its complement is #12FDE5; analogous partners are #FD129F and #FD7012. It also appears in 6+ palettes in our collection.

Can I use #FD1027 for text?

Black text on #FD1027 has a contrast ratio of 5.28:1 (passes WCAG AA); white text gives 3.98:1.