Palettes / Colors / #E240BF

#E240BF — Pink

#E240BF is a pink color we call Pink, closest to the named color HotPink (#FF69B4). It belongs to the pink family.

Color name

Closest CSS keyword: hotpink (#FF69B4) — not an exact match. CSS hotpink gives you #FF69B4, a different color; use #E240BF when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#E240BF is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #40E263; it also sits naturally between #B540E2 and #E2406E. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 89% · Green 25% · Blue 75%

Cyan 0% · Magenta 72% · Yellow 15% · Key 11%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #E240BF

.text { color: #E240BF; }
.background { background-color: #E240BF; }
.border { border: 3px solid #E240BF; }
.text-rgb { color: rgb(226, 64, 191); }
.text-hsl { color: hsl(313, 74%, 57%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #E240BF; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(226, 64, 191, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #E240BF; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(226, 64, 191, 0.8); }

HTML: <p style="color:#E240BF">Text here</p> · <div style="background-color:#E240BF">Div content here</div>

Shades of #E240BF

Tints of #E240BF

Tones of #E240BF

Color harmonies

Complementary — #40E263:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #E240BF: #000000.

Semi-transparent (opacity) text on #E240BF

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #E240BF looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #E240BF rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #E240BE  ·  #E240C0 →

Frequently asked questions

What color is #E240BF?

#E240BF is Pink, a pink color (RGB 226, 64, 191). Its closest standard named color is HotPink.

What is the RGB and HSL of #E240BF?

#E240BF is RGB 226, 64, 191 — HSL 313°, 74%, 57% — CMYK 0%, 72%, 15%, 11%.

What colors go with #E240BF?

Its complement is #40E263; analogous partners are #B540E2 and #E2406E. It also appears in 6+ palettes in our collection.

Can I use #E240BF for text?

Black text on #E240BF has a contrast ratio of 5.72:1 (passes WCAG AA); white text gives 3.67:1.