Palettes / Colors / #DD40BC

#DD40BC — Pink

#DD40BC is a pink color we call Pink, closest to the named color HotPink (#FF69B4). It belongs to the pink family.

Color name

Closest CSS keyword: hotpink (#FF69B4) — not an exact match. CSS hotpink gives you #FF69B4, a different color; use #DD40BC when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#DD40BC is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #40DD62; it also sits naturally between #B140DD and #DD406D. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 87% · Green 25% · Blue 74%

Cyan 0% · Magenta 71% · Yellow 15% · Key 13%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #DD40BC

.text { color: #DD40BC; }
.background { background-color: #DD40BC; }
.border { border: 3px solid #DD40BC; }
.text-rgb { color: rgb(221, 64, 188); }
.text-hsl { color: hsl(313, 70%, 56%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #DD40BC; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(221, 64, 188, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #DD40BC; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(221, 64, 188, 0.8); }

HTML: <p style="color:#DD40BC">Text here</p> · <div style="background-color:#DD40BC">Div content here</div>

Shades of #DD40BC

Tints of #DD40BC

Tones of #DD40BC

Color harmonies

Complementary — #40DD62:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #DD40BC: #000000.

Semi-transparent (opacity) text on #DD40BC

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #DD40BC looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #DD40BC rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #DD40BB  ·  #DD40BD →

Frequently asked questions

What color is #DD40BC?

#DD40BC is Pink, a pink color (RGB 221, 64, 188). Its closest standard named color is HotPink.

What is the RGB and HSL of #DD40BC?

#DD40BC is RGB 221, 64, 188 — HSL 313°, 70%, 56% — CMYK 0%, 71%, 15%, 13%.

What colors go with #DD40BC?

Its complement is #40DD62; analogous partners are #B140DD and #DD406D. It also appears in 6+ palettes in our collection.

Can I use #DD40BC for text?

Black text on #DD40BC has a contrast ratio of 5.53:1 (passes WCAG AA); white text gives 3.79:1.