Palettes / Colors / #AF044E

#AF044E — Vivid Pink

#AF044E is a pink color we call Vivid Pink, closest to the named color Crimson (#DC143C). It belongs to the pink family.

Color name

Closest CSS keyword: crimson (#DC143C) — not an exact match. CSS crimson gives you #DC143C, a different color; use #AF044E when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#AF044E is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #04AF65; it also sits naturally between #AF04A4 and #AF0F04. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 69% · Green 2% · Blue 31%

Cyan 0% · Magenta 98% · Yellow 55% · Key 31%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #AF044E

.text { color: #AF044E; }
.background { background-color: #AF044E; }
.border { border: 3px solid #AF044E; }
.text-rgb { color: rgb(175, 4, 78); }
.text-hsl { color: hsl(334, 96%, 35%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #AF044E; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(175, 4, 78, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #AF044E; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(175, 4, 78, 0.8); }

HTML: <p style="color:#AF044E">Text here</p> · <div style="background-color:#AF044E">Div content here</div>

Shades of #AF044E

Tints of #AF044E

Tones of #AF044E

Color harmonies

Complementary — #04AF65:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #AF044E: #FFFFFF.

Semi-transparent (opacity) text on #AF044E

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #AF044E looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #AF044E rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #AF044D  ·  #AF044F →

Frequently asked questions

What color is #AF044E?

#AF044E is Vivid Pink, a pink color (RGB 175, 4, 78). Its closest standard named color is Crimson.

What is the RGB and HSL of #AF044E?

#AF044E is RGB 175, 4, 78 — HSL 334°, 96%, 35% — CMYK 0%, 98%, 55%, 31%.

What colors go with #AF044E?

Its complement is #04AF65; analogous partners are #AF04A4 and #AF0F04. It also appears in 6+ palettes in our collection.

Can I use #AF044E for text?

White text on #AF044E has a contrast ratio of 7.12:1 (passes WCAG AA); black text gives 2.95:1.