Palettes / Colors / #AE271D

#AE271D — Red

#AE271D is a red color we call Red, closest to the named color FireBrick (#B22222). It belongs to the red family.

Color name

Closest CSS keyword: firebrick (#B22222) — not an exact match. CSS firebrick gives you #B22222, a different color; use #AE271D when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#AE271D is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #1EA5AE; it also sits naturally between #AE1E5C and #AE701E. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 68% · Green 15% · Blue 11%

Cyan 0% · Magenta 78% · Yellow 83% · Key 32%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #AE271D

.text { color: #AE271D; }
.background { background-color: #AE271D; }
.border { border: 3px solid #AE271D; }
.text-rgb { color: rgb(174, 39, 29); }
.text-hsl { color: hsl(4, 71%, 40%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #AE271D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(174, 39, 29, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #AE271D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(174, 39, 29, 0.8); }

HTML: <p style="color:#AE271D">Text here</p> · <div style="background-color:#AE271D">Div content here</div>

Shades of #AE271D

Tints of #AE271D

Tones of #AE271D

Color harmonies

Complementary — #1EA5AE:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #AE271D: #FFFFFF.

Semi-transparent (opacity) text on #AE271D

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #AE271D looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #AE271D rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #AE271C  ·  #AE271E →

Frequently asked questions

What color is #AE271D?

#AE271D is Red, a red color (RGB 174, 39, 29). Its closest standard named color is FireBrick.

What is the RGB and HSL of #AE271D?

#AE271D is RGB 174, 39, 29 — HSL 4°, 71%, 40% — CMYK 0%, 78%, 83%, 32%.

What colors go with #AE271D?

Its complement is #1EA5AE; analogous partners are #AE1E5C and #AE701E. It also appears in 6+ palettes in our collection.

Can I use #AE271D for text?

White text on #AE271D has a contrast ratio of 6.76:1 (passes WCAG AA); black text gives 3.11:1.