Palettes / Colors / #AE271C
#AE271C — Red
#AE271C is a red color we call Red, closest to the named color FireBrick (#B22222). It belongs to the red family.
Color name
Closest CSS keyword: firebrick (#B22222) — not an exact match. CSS firebrick gives you #B22222, a different color; use #AE271C when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#AE271C is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #1DA3AF; it also sits naturally between #AF1D5A and #AF721D. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #AE271C |
|---|---|
| RGB | 174, 39, 28 |
| HSL | 5°, 72%, 40% |
| HSV | 5°, 84%, 68% |
| CMYK | 0%, 78%, 84%, 32% |
| XYZ | 18.39, 10.53, 2.16 |
| Yxy | 10.53, 0.5916, 0.3388 |
| CIE-Lab | 38.78, 53.06, 40.29 |
| Hunter Lab | 32.46, 46.81, 17.66 |
RGB & CMYK percentages
Red 68% · Green 15% · Blue 11%
Cyan 0% · Magenta 78% · Yellow 84% · Key 32%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #AE271C
.text { color: #AE271C; }
.background { background-color: #AE271C; }
.border { border: 3px solid #AE271C; }
.text-rgb { color: rgb(174, 39, 28); }
.text-hsl { color: hsl(5, 72%, 40%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #AE271C; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(174, 39, 28, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #AE271C; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(174, 39, 28, 0.8); }
HTML: <p style="color:#AE271C">Text here</p> · <div style="background-color:#AE271C">Div content here</div>
Shades of #AE271C
Tints of #AE271C
Tones of #AE271C
Color harmonies
Complementary — #1DA3AF:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 6.76:1 AA |
|---|---|
| Against black text | 3.11:1 AA large only |
Best text color on #AE271C: #FFFFFF.
Semi-transparent (opacity) text on #AE271C
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #AE271C: ·
How #AE271C looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #AE271C rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #AE271C?
#AE271C is Red, a red color (RGB 174, 39, 28). Its closest standard named color is FireBrick.
What is the RGB and HSL of #AE271C?
#AE271C is RGB 174, 39, 28 — HSL 5°, 72%, 40% — CMYK 0%, 78%, 84%, 32%.
What colors go with #AE271C?
Its complement is #1DA3AF; analogous partners are #AF1D5A and #AF721D. It also appears in 6+ palettes in our collection.
Can I use #AE271C for text?
White text on #AE271C has a contrast ratio of 6.76:1 (passes WCAG AA); black text gives 3.11:1.