Palettes / Colors / #7331BF

#7331BF — Purple

#7331BF is a purple color we call Purple, closest to the named color DarkOrchid (#9932CC). It belongs to the purple family.

Color name

Closest CSS keyword: darkorchid (#9932CC) — not an exact match. CSS darkorchid gives you #9932CC, a different color; use #7331BF when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#7331BF is a cool purple color associated with luxury, creativity and mystery. It sits comfortably in the middle: usable for large areas in soft schemes, or as a supporting color beside something stronger.

Its strongest partner is its complement #7DBF31; it also sits naturally between #3136BF and #BA31BF. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 45% · Green 19% · Blue 75%

Cyan 40% · Magenta 74% · Yellow 0% · Key 25%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #7331BF

.text { color: #7331BF; }
.background { background-color: #7331BF; }
.border { border: 3px solid #7331BF; }
.text-rgb { color: rgb(115, 49, 191); }
.text-hsl { color: hsl(268, 59%, 47%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #7331BF; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(115, 49, 191, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #7331BF; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(115, 49, 191, 0.8); }

HTML: <p style="color:#7331BF">Text here</p> · <div style="background-color:#7331BF">Div content here</div>

Shades of #7331BF

Tints of #7331BF

Tones of #7331BF

Color harmonies

Complementary — #7DBF31:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #7331BF: #FFFFFF.

Semi-transparent (opacity) text on #7331BF

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #7331BF looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #7331BF rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #7331BE  ·  #7331C0 →

Frequently asked questions

What color is #7331BF?

#7331BF is Purple, a purple color (RGB 115, 49, 191). Its closest standard named color is DarkOrchid.

What is the RGB and HSL of #7331BF?

#7331BF is RGB 115, 49, 191 — HSL 268°, 59%, 47% — CMYK 40%, 74%, 0%, 25%.

What colors go with #7331BF?

Its complement is #7DBF31; analogous partners are #3136BF and #BA31BF. It also appears in 6+ palettes in our collection.

Can I use #7331BF for text?

White text on #7331BF has a contrast ratio of 7.19:1 (passes WCAG AA); black text gives 2.92:1.