Palettes / Colors / #F73637

#F73637 — Vivid Red

#F73637 is a red color we call Vivid Red, closest to the named color Crimson (#DC143C). It belongs to the red family.

Color name

Closest CSS keyword: crimson (#DC143C) — not an exact match. CSS crimson gives you #DC143C, a different color; use #F73637 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#F73637 is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #36F7F7; it also sits naturally between #F73696 and #F79636. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 97% · Green 21% · Blue 22%

Cyan 0% · Magenta 78% · Yellow 78% · Key 3%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #F73637

.text { color: #F73637; }
.background { background-color: #F73637; }
.border { border: 3px solid #F73637; }
.text-rgb { color: rgb(247, 54, 55); }
.text-hsl { color: hsl(360, 92%, 59%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #F73637; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(247, 54, 55, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #F73637; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(247, 54, 55, 0.8); }

HTML: <p style="color:#F73637">Text here</p> · <div style="background-color:#F73637">Div content here</div>

Shades of #F73637

Tints of #F73637

Tones of #F73637

Color harmonies

Complementary — #36F7F7:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #F73637: #000000.

Semi-transparent (opacity) text on #F73637

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #F73637 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #F73637 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #F73636  ·  #F73638 →

Frequently asked questions

What color is #F73637?

#F73637 is Vivid Red, a red color (RGB 247, 54, 55). Its closest standard named color is Crimson.

What is the RGB and HSL of #F73637?

#F73637 is RGB 247, 54, 55 — HSL 360°, 92%, 59% — CMYK 0%, 78%, 78%, 3%.

What colors go with #F73637?

Its complement is #36F7F7; analogous partners are #F73696 and #F79636. It also appears in 6+ palettes in our collection.

Can I use #F73637 for text?

Black text on #F73637 has a contrast ratio of 5.54:1 (passes WCAG AA); white text gives 3.79:1.