Palettes / Colors / #F02473

#F02473 — Vivid Pink

#F02473 is a pink color we call Vivid Pink, closest to the named color DeepPink (#FF1493). It belongs to the pink family.

Color name

Closest CSS keyword: deeppink (#FF1493) — not an exact match. CSS deeppink gives you #FF1493, a different color; use #F02473 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#F02473 is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #24F0A2; it also sits naturally between #F024D8 and #F03B24. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 94% · Green 14% · Blue 45%

Cyan 0% · Magenta 85% · Yellow 52% · Key 6%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #F02473

.text { color: #F02473; }
.background { background-color: #F02473; }
.border { border: 3px solid #F02473; }
.text-rgb { color: rgb(240, 36, 115); }
.text-hsl { color: hsl(337, 87%, 54%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #F02473; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(240, 36, 115, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #F02473; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(240, 36, 115, 0.8); }

HTML: <p style="color:#F02473">Text here</p> · <div style="background-color:#F02473">Div content here</div>

Shades of #F02473

Tints of #F02473

Tones of #F02473

Color harmonies

Complementary — #24F0A2:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #F02473: #000000.

Semi-transparent (opacity) text on #F02473

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #F02473 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #F02473 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #F02472  ·  #F02474 →

Frequently asked questions

What color is #F02473?

#F02473 is Vivid Pink, a pink color (RGB 240, 36, 115). Its closest standard named color is DeepPink.

What is the RGB and HSL of #F02473?

#F02473 is RGB 240, 36, 115 — HSL 337°, 87%, 54% — CMYK 0%, 85%, 52%, 6%.

What colors go with #F02473?

Its complement is #24F0A2; analogous partners are #F024D8 and #F03B24. It also appears in 6+ palettes in our collection.

Can I use #F02473 for text?

Black text on #F02473 has a contrast ratio of 5.20:1 (passes WCAG AA); white text gives 4.03:1.