Palettes / Colors / #EF396D
#EF396D — Vivid Pink
#EF396D is a pink color we call Vivid Pink, closest to the named color IndianRed (#CD5C5C). It belongs to the pink family.
Color name
Closest CSS keyword: indianred (#CD5C5C) — not an exact match. CSS indianred gives you #CD5C5C, a different color; use #EF396D when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#EF396D is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #39EFBB; it also sits naturally between #EF39C7 and #EF6039. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #EF396D |
|---|---|
| RGB | 239, 57, 109 |
| HSL | 343°, 85%, 58% |
| HSV | 343°, 76%, 94% |
| CMYK | 0%, 76%, 54%, 6% |
| XYZ | 39.82, 22.38, 16.69 |
| Yxy | 22.38, 0.5048, 0.2837 |
| CIE-Lab | 54.43, 70.56, 14.40 |
| Hunter Lab | 47.31, 71.09, 10.00 |
RGB & CMYK percentages
Red 94% · Green 22% · Blue 43%
Cyan 0% · Magenta 76% · Yellow 54% · Key 6%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #EF396D
.text { color: #EF396D; }
.background { background-color: #EF396D; }
.border { border: 3px solid #EF396D; }
.text-rgb { color: rgb(239, 57, 109); }
.text-hsl { color: hsl(343, 85%, 58%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #EF396D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(239, 57, 109, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #EF396D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(239, 57, 109, 0.8); }
HTML: <p style="color:#EF396D">Text here</p> · <div style="background-color:#EF396D">Div content here</div>
Shades of #EF396D
Tints of #EF396D
Tones of #EF396D
Color harmonies
Complementary — #39EFBB:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 3.83:1 AA large only |
|---|---|
| Against black text | 5.48:1 AA |
Best text color on #EF396D: #000000.
Semi-transparent (opacity) text on #EF396D
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #EF396D: ·
How #EF396D looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #EF396D rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #EF396D?
#EF396D is Vivid Pink, a pink color (RGB 239, 57, 109). Its closest standard named color is IndianRed.
What is the RGB and HSL of #EF396D?
#EF396D is RGB 239, 57, 109 — HSL 343°, 85%, 58% — CMYK 0%, 76%, 54%, 6%.
What colors go with #EF396D?
Its complement is #39EFBB; analogous partners are #EF39C7 and #EF6039. It also appears in 6+ palettes in our collection.
Can I use #EF396D for text?
Black text on #EF396D has a contrast ratio of 5.48:1 (passes WCAG AA); white text gives 3.83:1.