Palettes / Colors / #DC040D

#DC040D — Vivid Red

#DC040D is a red color we call Vivid Red, closest to the named color Red (#FF0000). It belongs to the red family.

Color name

Closest CSS keyword: red (#FF0000) — not an exact match. CSS red gives you #FF0000, a different color; use #DC040D when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#DC040D is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #04DCD5; it also sits naturally between #DC0477 and #DC6904. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 86% · Green 2% · Blue 5%

Cyan 0% · Magenta 98% · Yellow 94% · Key 14%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #DC040D

.text { color: #DC040D; }
.background { background-color: #DC040D; }
.border { border: 3px solid #DC040D; }
.text-rgb { color: rgb(220, 4, 13); }
.text-hsl { color: hsl(358, 96%, 44%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #DC040D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(220, 4, 13, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #DC040D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(220, 4, 13, 0.8); }

HTML: <p style="color:#DC040D">Text here</p> · <div style="background-color:#DC040D">Div content here</div>

Shades of #DC040D

Tints of #DC040D

Tones of #DC040D

Color harmonies

Complementary — #04DCD5:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #DC040D: #FFFFFF.

Semi-transparent (opacity) text on #DC040D

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #DC040D looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #DC040D rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #DC040C  ·  #DC040E →

Frequently asked questions

What color is #DC040D?

#DC040D is Vivid Red, a red color (RGB 220, 4, 13). Its closest standard named color is Red.

What is the RGB and HSL of #DC040D?

#DC040D is RGB 220, 4, 13 — HSL 358°, 96%, 44% — CMYK 0%, 98%, 94%, 14%.

What colors go with #DC040D?

Its complement is #04DCD5; analogous partners are #DC0477 and #DC6904. It also appears in 6+ palettes in our collection.

Can I use #DC040D for text?

White text on #DC040D has a contrast ratio of 5.16:1 (passes WCAG AA); black text gives 4.07:1.