Palettes / Colors / #DA015F

#DA015F — Vivid Pink

#DA015F is a pink color we call Vivid Pink, closest to the named color Crimson (#DC143C). It belongs to the pink family.

Color name

Closest CSS keyword: crimson (#DC143C) — not an exact match. CSS crimson gives you #DC143C, a different color; use #DA015F when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#DA015F is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #01DA7C; it also sits naturally between #DA01CC and #DA1001. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 85% · Green 0% · Blue 37%

Cyan 0% · Magenta 100% · Yellow 56% · Key 15%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #DA015F

.text { color: #DA015F; }
.background { background-color: #DA015F; }
.border { border: 3px solid #DA015F; }
.text-rgb { color: rgb(218, 1, 95); }
.text-hsl { color: hsl(334, 99%, 43%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #DA015F; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(218, 1, 95, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #DA015F; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(218, 1, 95, 0.8); }

HTML: <p style="color:#DA015F">Text here</p> · <div style="background-color:#DA015F">Div content here</div>

Shades of #DA015F

Tints of #DA015F

Tones of #DA015F

Color harmonies

Complementary — #01DA7C:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #DA015F: #FFFFFF.

Semi-transparent (opacity) text on #DA015F

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #DA015F looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #DA015F rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #DA015E  ·  #DA0160 →

Frequently asked questions

What color is #DA015F?

#DA015F is Vivid Pink, a pink color (RGB 218, 1, 95). Its closest standard named color is Crimson.

What is the RGB and HSL of #DA015F?

#DA015F is RGB 218, 1, 95 — HSL 334°, 99%, 43% — CMYK 0%, 100%, 56%, 15%.

What colors go with #DA015F?

Its complement is #01DA7C; analogous partners are #DA01CC and #DA1001. It also appears in 6+ palettes in our collection.

Can I use #DA015F for text?

White text on #DA015F has a contrast ratio of 5.06:1 (passes WCAG AA); black text gives 4.15:1.