Palettes / Colors / #CA0768

#CA0768 — Vivid Pink

#CA0768 is a pink color we call Vivid Pink, closest to the named color MediumVioletRed (#C71585). It belongs to the pink family.

#CA0768 is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #07CA69; it also sits naturally between #CA07CA and #CA0707. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 79% · Green 3% · Blue 41%

Cyan 0% · Magenta 97% · Yellow 49% · Key 21%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #CA0768

.text { color: #CA0768; }
.background { background-color: #CA0768; }
.border { border: 3px solid #CA0768; }
.text-rgb { color: rgb(202, 7, 104); }
.text-hsl { color: hsl(330, 93%, 41%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #CA0768; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(202, 7, 104, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #CA0768; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(202, 7, 104, 0.8); }

HTML: <p style="color:#CA0768">Text here</p> · <div style="background-color:#CA0768">Div content here</div>

Shades of #CA0768

Tints of #CA0768

Tones of #CA0768

Color harmonies

Complementary — #07CA69:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #CA0768: #FFFFFF.

How #CA0768 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #CA0768 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #CA0767  ·  #CA0769 →

Frequently asked questions

What color is #CA0768?

#CA0768 is Vivid Pink, a pink color (RGB 202, 7, 104). Its closest standard named color is MediumVioletRed.

What is the RGB and HSL of #CA0768?

#CA0768 is RGB 202, 7, 104 — HSL 330°, 93%, 41% — CMYK 0%, 97%, 49%, 21%.

What colors go with #CA0768?

Its complement is #07CA69; analogous partners are #CA07CA and #CA0707. It also appears in 6+ palettes in our collection.

Can I use #CA0768 for text?

White text on #CA0768 has a contrast ratio of 5.61:1 (passes WCAG AA); black text gives 3.74:1.