Palettes / Colors / #C72978

#C72978 — Pink

#C72978 is a pink color we call Pink, closest to the named color MediumVioletRed (#C71585). It belongs to the pink family.

Color name

Closest CSS keyword: mediumvioletred (#C71585) — not an exact match. CSS mediumvioletred gives you #C71585, a different color; use #C72978 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#C72978 is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #29C778; it also sits naturally between #C729C7 and #C72929. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 78% · Green 16% · Blue 47%

Cyan 0% · Magenta 79% · Yellow 40% · Key 22%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #C72978

.text { color: #C72978; }
.background { background-color: #C72978; }
.border { border: 3px solid #C72978; }
.text-rgb { color: rgb(199, 41, 120); }
.text-hsl { color: hsl(330, 66%, 47%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #C72978; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(199, 41, 120, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #C72978; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(199, 41, 120, 0.8); }

HTML: <p style="color:#C72978">Text here</p> · <div style="background-color:#C72978">Div content here</div>

Shades of #C72978

Tints of #C72978

Tones of #C72978

Color harmonies

Complementary — #29C778:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #C72978: #FFFFFF.

Semi-transparent (opacity) text on #C72978

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #C72978 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #C72978 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #C72977  ·  #C72979 →

Frequently asked questions

What color is #C72978?

#C72978 is Pink, a pink color (RGB 199, 41, 120). Its closest standard named color is MediumVioletRed.

What is the RGB and HSL of #C72978?

#C72978 is RGB 199, 41, 120 — HSL 330°, 66%, 47% — CMYK 0%, 79%, 40%, 22%.

What colors go with #C72978?

Its complement is #29C778; analogous partners are #C729C7 and #C72929. It also appears in 6+ palettes in our collection.

Can I use #C72978 for text?

White text on #C72978 has a contrast ratio of 5.23:1 (passes WCAG AA); black text gives 4.02:1.