Palettes / Colors / #BB9BF4

#BB9BF4 — Light Vivid Purple

#BB9BF4 is a purple color we call Light Vivid Purple, closest to the named color Plum (#DDA0DD). It belongs to the purple family.

Color name

Closest CSS keyword: plum (#DDA0DD) — not an exact match. CSS plum gives you #DDA0DD, a different color; use #BB9BF4 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#BB9BF4 is a cool purple color associated with luxury, creativity and mystery. It is light enough to work as a background or base color, with darker text on top.

Its strongest partner is its complement #D3F49A; it also sits naturally between #9AA6F4 and #E89AF4. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 73% · Green 61% · Blue 96%

Cyan 23% · Magenta 36% · Yellow 0% · Key 4%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #BB9BF4

.text { color: #BB9BF4; }
.background { background-color: #BB9BF4; }
.border { border: 3px solid #BB9BF4; }
.text-rgb { color: rgb(187, 155, 244); }
.text-hsl { color: hsl(262, 80%, 78%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #BB9BF4; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(187, 155, 244, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #BB9BF4; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(187, 155, 244, 0.8); }

HTML: <p style="color:#BB9BF4">Text here</p> · <div style="background-color:#BB9BF4">Div content here</div>

Shades of #BB9BF4

Tints of #BB9BF4

Tones of #BB9BF4

Color harmonies

Complementary — #D3F49A:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #BB9BF4: #000000.

Semi-transparent (opacity) text on #BB9BF4

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #BB9BF4 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #BB9BF4 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #BB9BF3  ·  #BB9BF5 →

Frequently asked questions

What color is #BB9BF4?

#BB9BF4 is Light Vivid Purple, a purple color (RGB 187, 155, 244). Its closest standard named color is Plum.

What is the RGB and HSL of #BB9BF4?

#BB9BF4 is RGB 187, 155, 244 — HSL 262°, 80%, 78% — CMYK 23%, 36%, 0%, 4%.

What colors go with #BB9BF4?

Its complement is #D3F49A; analogous partners are #9AA6F4 and #E89AF4. It also appears in 6+ palettes in our collection.

Can I use #BB9BF4 for text?

Black text on #BB9BF4 has a contrast ratio of 9.11:1 (passes WCAG AA); white text gives 2.31:1.