Palettes / Colors / #BB77F4

#BB77F4 — Light Vivid Purple

#BB77F4 is a purple color we call Light Vivid Purple, closest to the named color Orchid (#DA70D6). It belongs to the purple family.

Color name

Closest CSS keyword: orchid (#DA70D6) — not an exact match. CSS orchid gives you #DA70D6, a different color; use #BB77F4 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#BB77F4 is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #AFF476; it also sits naturally between #7C76F4 and #F476EE. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 73% · Green 47% · Blue 96%

Cyan 23% · Magenta 51% · Yellow 0% · Key 4%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #BB77F4

.text { color: #BB77F4; }
.background { background-color: #BB77F4; }
.border { border: 3px solid #BB77F4; }
.text-rgb { color: rgb(187, 119, 244); }
.text-hsl { color: hsl(273, 85%, 71%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #BB77F4; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(187, 119, 244, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #BB77F4; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(187, 119, 244, 0.8); }

HTML: <p style="color:#BB77F4">Text here</p> · <div style="background-color:#BB77F4">Div content here</div>

Shades of #BB77F4

Tints of #BB77F4

Tones of #BB77F4

Color harmonies

Complementary — #AFF476:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #BB77F4: #000000.

Semi-transparent (opacity) text on #BB77F4

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #BB77F4 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #BB77F4 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #BB77F3  ·  #BB77F5 →

Frequently asked questions

What color is #BB77F4?

#BB77F4 is Light Vivid Purple, a purple color (RGB 187, 119, 244). Its closest standard named color is Orchid.

What is the RGB and HSL of #BB77F4?

#BB77F4 is RGB 187, 119, 244 — HSL 273°, 85%, 71% — CMYK 23%, 51%, 0%, 4%.

What colors go with #BB77F4?

Its complement is #AFF476; analogous partners are #7C76F4 and #F476EE. It also appears in 6+ palettes in our collection.

Can I use #BB77F4 for text?

Black text on #BB77F4 has a contrast ratio of 7.06:1 (passes WCAG AA); white text gives 2.98:1.