Palettes / Colors / #BB37BD

#BB37BD — Pink

#BB37BD is a pink color we call Pink, closest to the named color DarkOrchid (#9932CC). It belongs to the pink family.

Color name

Closest CSS keyword: darkorchid (#9932CC) — not an exact match. CSS darkorchid gives you #9932CC, a different color; use #BB37BD when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#BB37BD is a cool pink color associated with playfulness, romance and softness. It sits comfortably in the middle: usable for large areas in soft schemes, or as a supporting color beside something stronger.

Its strongest partner is its complement #39BE37; it also sits naturally between #7837BE and #BE377D. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 73% · Green 22% · Blue 74%

Cyan 1% · Magenta 71% · Yellow 0% · Key 26%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #BB37BD

.text { color: #BB37BD; }
.background { background-color: #BB37BD; }
.border { border: 3px solid #BB37BD; }
.text-rgb { color: rgb(187, 55, 189); }
.text-hsl { color: hsl(299, 55%, 48%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #BB37BD; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(187, 55, 189, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #BB37BD; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(187, 55, 189, 0.8); }

HTML: <p style="color:#BB37BD">Text here</p> · <div style="background-color:#BB37BD">Div content here</div>

Shades of #BB37BD

Tints of #BB37BD

Tones of #BB37BD

Color harmonies

Complementary — #39BE37:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #BB37BD: #FFFFFF.

Semi-transparent (opacity) text on #BB37BD

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #BB37BD looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #BB37BD rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #BB37BC  ·  #BB37BE →

Frequently asked questions

What color is #BB37BD?

#BB37BD is Pink, a pink color (RGB 187, 55, 189). Its closest standard named color is DarkOrchid.

What is the RGB and HSL of #BB37BD?

#BB37BD is RGB 187, 55, 189 — HSL 299°, 55%, 48% — CMYK 1%, 71%, 0%, 26%.

What colors go with #BB37BD?

Its complement is #39BE37; analogous partners are #7837BE and #BE377D. It also appears in 6+ palettes in our collection.

Can I use #BB37BD for text?

White text on #BB37BD has a contrast ratio of 4.78:1 (passes WCAG AA); black text gives 4.39:1.