Palettes / Colors / #B548FF

#B548FF — Vivid Purple

#B548FF is a purple color we call Vivid Purple, closest to the named color BlueViolet (#8A2BE2). It belongs to the purple family.

Color name

Closest CSS keyword: blueviolet (#8A2BE2) — not an exact match. CSS blueviolet gives you #8A2BE2, a different color; use #B548FF when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#B548FF is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #91FF47; it also sits naturally between #5A47FF and #FF47ED. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 71% · Green 28% · Blue 100%

Cyan 29% · Magenta 72% · Yellow 0% · Key 0%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #B548FF

.text { color: #B548FF; }
.background { background-color: #B548FF; }
.border { border: 3px solid #B548FF; }
.text-rgb { color: rgb(181, 72, 255); }
.text-hsl { color: hsl(276, 100%, 64%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #B548FF; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(181, 72, 255, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #B548FF; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(181, 72, 255, 0.8); }

HTML: <p style="color:#B548FF">Text here</p> · <div style="background-color:#B548FF">Div content here</div>

Shades of #B548FF

Tints of #B548FF

Tones of #B548FF

Color harmonies

Complementary — #91FF47:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #B548FF: #000000.

Semi-transparent (opacity) text on #B548FF

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #B548FF looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #B548FF rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #B548FE  ·  #B54900 →

Frequently asked questions

What color is #B548FF?

#B548FF is Vivid Purple, a purple color (RGB 181, 72, 255). Its closest standard named color is BlueViolet.

What is the RGB and HSL of #B548FF?

#B548FF is RGB 181, 72, 255 — HSL 276°, 100%, 64% — CMYK 29%, 72%, 0%, 0%.

What colors go with #B548FF?

Its complement is #91FF47; analogous partners are #5A47FF and #FF47ED. It also appears in 6+ palettes in our collection.

Can I use #B548FF for text?

Black text on #B548FF has a contrast ratio of 5.34:1 (passes WCAG AA); white text gives 3.94:1.