Palettes / Colors / #B494FA

#B494FA — Light Vivid Purple

#B494FA is a purple color we call Light Vivid Purple, closest to the named color Plum (#DDA0DD). It belongs to the purple family.

Color name

Closest CSS keyword: plum (#DDA0DD) — not an exact match. CSS plum gives you #DDA0DD, a different color; use #B494FA when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#B494FA is a cool purple color associated with luxury, creativity and mystery. It is light enough to work as a background or base color, with darker text on top.

Its strongest partner is its complement #DAFA94; it also sits naturally between #94A7FA and #E794FA. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 71% · Green 58% · Blue 98%

Cyan 28% · Magenta 41% · Yellow 0% · Key 2%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #B494FA

.text { color: #B494FA; }
.background { background-color: #B494FA; }
.border { border: 3px solid #B494FA; }
.text-rgb { color: rgb(180, 148, 250); }
.text-hsl { color: hsl(259, 91%, 78%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #B494FA; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(180, 148, 250, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #B494FA; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(180, 148, 250, 0.8); }

HTML: <p style="color:#B494FA">Text here</p> · <div style="background-color:#B494FA">Div content here</div>

Shades of #B494FA

Tints of #B494FA

Tones of #B494FA

Color harmonies

Complementary — #DAFA94:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #B494FA: #000000.

Semi-transparent (opacity) text on #B494FA

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #B494FA looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #B494FA rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #B494F9  ·  #B494FB →

Frequently asked questions

What color is #B494FA?

#B494FA is Light Vivid Purple, a purple color (RGB 180, 148, 250). Its closest standard named color is Plum.

What is the RGB and HSL of #B494FA?

#B494FA is RGB 180, 148, 250 — HSL 259°, 91%, 78% — CMYK 28%, 41%, 0%, 2%.

What colors go with #B494FA?

Its complement is #DAFA94; analogous partners are #94A7FA and #E794FA. It also appears in 6+ palettes in our collection.

Can I use #B494FA for text?

Black text on #B494FA has a contrast ratio of 8.56:1 (passes WCAG AA); white text gives 2.45:1.