Palettes / Colors / #B402CD

#B402CD — Vivid Pink

#B402CD is a pink color we call Vivid Pink, closest to the named color DarkViolet (#9400D3). It belongs to the pink family.

Color name

Closest CSS keyword: darkviolet (#9400D3) — not an exact match. CSS darkviolet gives you #9400D3, a different color; use #B402CD when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#B402CD is a cool pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #1ACF02; it also sits naturally between #5102CF and #CF0280. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 71% · Green 1% · Blue 80%

Cyan 12% · Magenta 99% · Yellow 0% · Key 20%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #B402CD

.text { color: #B402CD; }
.background { background-color: #B402CD; }
.border { border: 3px solid #B402CD; }
.text-rgb { color: rgb(180, 2, 205); }
.text-hsl { color: hsl(293, 98%, 41%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #B402CD; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(180, 2, 205, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #B402CD; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(180, 2, 205, 0.8); }

HTML: <p style="color:#B402CD">Text here</p> · <div style="background-color:#B402CD">Div content here</div>

Shades of #B402CD

Tints of #B402CD

Tones of #B402CD

Color harmonies

Complementary — #1ACF02:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #B402CD: #FFFFFF.

Semi-transparent (opacity) text on #B402CD

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #B402CD looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #B402CD rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #B402CC  ·  #B402CE →

Frequently asked questions

What color is #B402CD?

#B402CD is Vivid Pink, a pink color (RGB 180, 2, 205). Its closest standard named color is DarkViolet.

What is the RGB and HSL of #B402CD?

#B402CD is RGB 180, 2, 205 — HSL 293°, 98%, 41% — CMYK 12%, 99%, 0%, 20%.

What colors go with #B402CD?

Its complement is #1ACF02; analogous partners are #5102CF and #CF0280. It also appears in 6+ palettes in our collection.

Can I use #B402CD for text?

White text on #B402CD has a contrast ratio of 5.48:1 (passes WCAG AA); black text gives 3.83:1.