Palettes / Colors / #B2018E
#B2018E — Vivid Pink
#B2018E is a pink color we call Vivid Pink, closest to the named color MediumVioletRed (#C71585). It belongs to the pink family.
Color name
Closest CSS keyword: mediumvioletred (#C71585) — not an exact match. CSS mediumvioletred gives you #C71585, a different color; use #B2018E when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#B2018E is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #01B224; it also sits naturally between #7D01B2 and #B20136. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #B2018E |
|---|---|
| RGB | 178, 1, 142 |
| HSL | 312°, 99%, 35% |
| HSV | 312°, 99%, 70% |
| CMYK | 0%, 99%, 20%, 30% |
| XYZ | 23.25, 11.44, 26.57 |
| Yxy | 11.44, 0.3795, 0.1867 |
| CIE-Lab | 40.31, 70.00, -27.90 |
| Hunter Lab | 33.82, 66.38, -25.70 |
RGB & CMYK percentages
Red 70% · Green 0% · Blue 56%
Cyan 0% · Magenta 99% · Yellow 20% · Key 30%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #B2018E
.text { color: #B2018E; }
.background { background-color: #B2018E; }
.border { border: 3px solid #B2018E; }
.text-rgb { color: rgb(178, 1, 142); }
.text-hsl { color: hsl(312, 99%, 35%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #B2018E; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(178, 1, 142, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #B2018E; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(178, 1, 142, 0.8); }
HTML: <p style="color:#B2018E">Text here</p> · <div style="background-color:#B2018E">Div content here</div>
Shades of #B2018E
Tints of #B2018E
Tones of #B2018E
Color harmonies
Complementary — #01B224:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 6.39:1 AA |
|---|---|
| Against black text | 3.29:1 AA large only |
Best text color on #B2018E: #FFFFFF.
Semi-transparent (opacity) text on #B2018E
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #B2018E: ·
How #B2018E looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #B2018E rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #B2018E?
#B2018E is Vivid Pink, a pink color (RGB 178, 1, 142). Its closest standard named color is MediumVioletRed.
What is the RGB and HSL of #B2018E?
#B2018E is RGB 178, 1, 142 — HSL 312°, 99%, 35% — CMYK 0%, 99%, 20%, 30%.
What colors go with #B2018E?
Its complement is #01B224; analogous partners are #7D01B2 and #B20136. It also appears in 6+ palettes in our collection.
Can I use #B2018E for text?
White text on #B2018E has a contrast ratio of 6.39:1 (passes WCAG AA); black text gives 3.29:1.