Palettes / Colors / #B2018B
#B2018B — Vivid Pink
#B2018B is a pink color we call Vivid Pink, closest to the named color MediumVioletRed (#C71585). It belongs to the pink family.
Color name
Closest CSS keyword: mediumvioletred (#C71585) — not an exact match. CSS mediumvioletred gives you #C71585, a different color; use #B2018B when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#B2018B is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #01B227; it also sits naturally between #8001B2 and #B20133. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #B2018B |
|---|---|
| RGB | 178, 1, 139 |
| HSL | 313°, 99%, 35% |
| HSV | 313°, 99%, 70% |
| CMYK | 0%, 99%, 22%, 30% |
| XYZ | 23.03, 11.35, 25.40 |
| Yxy | 11.35, 0.3852, 0.1899 |
| CIE-Lab | 40.17, 69.63, -26.29 |
| Hunter Lab | 33.69, 65.89, -23.84 |
RGB & CMYK percentages
Red 70% · Green 0% · Blue 55%
Cyan 0% · Magenta 99% · Yellow 22% · Key 30%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #B2018B
.text { color: #B2018B; }
.background { background-color: #B2018B; }
.border { border: 3px solid #B2018B; }
.text-rgb { color: rgb(178, 1, 139); }
.text-hsl { color: hsl(313, 99%, 35%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #B2018B; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(178, 1, 139, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #B2018B; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(178, 1, 139, 0.8); }
HTML: <p style="color:#B2018B">Text here</p> · <div style="background-color:#B2018B">Div content here</div>
Shades of #B2018B
Tints of #B2018B
Tones of #B2018B
Color harmonies
Complementary — #01B227:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 6.42:1 AA |
|---|---|
| Against black text | 3.27:1 AA large only |
Best text color on #B2018B: #FFFFFF.
Semi-transparent (opacity) text on #B2018B
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #B2018B: ·
How #B2018B looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #B2018B rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #B2018B?
#B2018B is Vivid Pink, a pink color (RGB 178, 1, 139). Its closest standard named color is MediumVioletRed.
What is the RGB and HSL of #B2018B?
#B2018B is RGB 178, 1, 139 — HSL 313°, 99%, 35% — CMYK 0%, 99%, 22%, 30%.
What colors go with #B2018B?
Its complement is #01B227; analogous partners are #8001B2 and #B20133. It also appears in 6+ palettes in our collection.
Can I use #B2018B for text?
White text on #B2018B has a contrast ratio of 6.42:1 (passes WCAG AA); black text gives 3.27:1.