Palettes / Colors / #AA0959
#AA0959 — Vivid Pink
#AA0959 is a pink color we call Vivid Pink, closest to the named color MediumVioletRed (#C71585). It belongs to the pink family.
Color name
Closest CSS keyword: mediumvioletred (#C71585) — not an exact match. CSS mediumvioletred gives you #C71585, a different color; use #AA0959 when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#AA0959 is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #09AA59; it also sits naturally between #AA09AA and #AA0909. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #AA0959 |
|---|---|
| RGB | 170, 9, 89 |
| HSL | 330°, 90%, 35% |
| HSV | 330°, 95%, 67% |
| CMYK | 0%, 95%, 48%, 33% |
| XYZ | 18.48, 9.46, 10.30 |
| Yxy | 9.46, 0.4832, 0.2474 |
| CIE-Lab | 36.86, 61.81, -0.00 |
| Hunter Lab | 30.76, 55.91, -0.00 |
RGB & CMYK percentages
Red 67% · Green 4% · Blue 35%
Cyan 0% · Magenta 95% · Yellow 48% · Key 33%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #AA0959
.text { color: #AA0959; }
.background { background-color: #AA0959; }
.border { border: 3px solid #AA0959; }
.text-rgb { color: rgb(170, 9, 89); }
.text-hsl { color: hsl(330, 90%, 35%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #AA0959; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(170, 9, 89, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #AA0959; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(170, 9, 89, 0.8); }
HTML: <p style="color:#AA0959">Text here</p> · <div style="background-color:#AA0959">Div content here</div>
Shades of #AA0959
Tints of #AA0959
Tones of #AA0959
Color harmonies
Complementary — #09AA59:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 7.26:1 AAA |
|---|---|
| Against black text | 2.89:1 Fails |
Best text color on #AA0959: #FFFFFF.
Semi-transparent (opacity) text on #AA0959
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #AA0959: ·
How #AA0959 looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #AA0959 rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #AA0959?
#AA0959 is Vivid Pink, a pink color (RGB 170, 9, 89). Its closest standard named color is MediumVioletRed.
What is the RGB and HSL of #AA0959?
#AA0959 is RGB 170, 9, 89 — HSL 330°, 90%, 35% — CMYK 0%, 95%, 48%, 33%.
What colors go with #AA0959?
Its complement is #09AA59; analogous partners are #AA09AA and #AA0909. It also appears in 6+ palettes in our collection.
Can I use #AA0959 for text?
White text on #AA0959 has a contrast ratio of 7.26:1 (passes WCAG AA); black text gives 2.89:1.