Palettes / Colors / #994AED

#994AED — Vivid Purple

#994AED is a purple color we call Vivid Purple, closest to the named color BlueViolet (#8A2BE2). It belongs to the purple family.

Color name

Closest CSS keyword: blueviolet (#8A2BE2) — not an exact match. CSS blueviolet gives you #8A2BE2, a different color; use #994AED when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#994AED is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #9EED4A; it also sits naturally between #4A4DED and #EA4AED. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 60% · Green 29% · Blue 93%

Cyan 35% · Magenta 69% · Yellow 0% · Key 7%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #994AED

.text { color: #994AED; }
.background { background-color: #994AED; }
.border { border: 3px solid #994AED; }
.text-rgb { color: rgb(153, 74, 237); }
.text-hsl { color: hsl(269, 82%, 61%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #994AED; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(153, 74, 237, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #994AED; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(153, 74, 237, 0.8); }

HTML: <p style="color:#994AED">Text here</p> · <div style="background-color:#994AED">Div content here</div>

Shades of #994AED

Tints of #994AED

Tones of #994AED

Color harmonies

Complementary — #9EED4A:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #994AED: #FFFFFF.

Semi-transparent (opacity) text on #994AED

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #994AED looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #994AED rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #994AEC  ·  #994AEE →

Frequently asked questions

What color is #994AED?

#994AED is Vivid Purple, a purple color (RGB 153, 74, 237). Its closest standard named color is BlueViolet.

What is the RGB and HSL of #994AED?

#994AED is RGB 153, 74, 237 — HSL 269°, 82%, 61% — CMYK 35%, 69%, 0%, 7%.

What colors go with #994AED?

Its complement is #9EED4A; analogous partners are #4A4DED and #EA4AED. It also appears in 6+ palettes in our collection.

Can I use #994AED for text?

White text on #994AED has a contrast ratio of 4.61:1 (passes WCAG AA); black text gives 4.56:1.