Palettes / Colors / #971DFD

#971DFD — Vivid Purple

#971DFD is a purple color we call Vivid Purple, closest to the named color BlueViolet (#8A2BE2). It belongs to the purple family.

#971DFD is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #81FD1C; it also sits naturally between #271CFD and #FD1CF1. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 59% · Green 11% · Blue 99%

Cyan 40% · Magenta 89% · Yellow 0% · Key 1%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #971DFD

.text { color: #971DFD; }
.background { background-color: #971DFD; }
.border { border: 3px solid #971DFD; }
.text-rgb { color: rgb(151, 29, 253); }
.text-hsl { color: hsl(273, 98%, 55%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #971DFD; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(151, 29, 253, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #971DFD; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(151, 29, 253, 0.8); }

HTML: <p style="color:#971DFD">Text here</p> · <div style="background-color:#971DFD">Div content here</div>

Shades of #971DFD

Tints of #971DFD

Tones of #971DFD

Color harmonies

Complementary — #81FD1C:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #971DFD: #FFFFFF.

How #971DFD looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #971DFD rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #971DFC  ·  #971DFE →

Frequently asked questions

What color is #971DFD?

#971DFD is Vivid Purple, a purple color (RGB 151, 29, 253). Its closest standard named color is BlueViolet.

What is the RGB and HSL of #971DFD?

#971DFD is RGB 151, 29, 253 — HSL 273°, 98%, 55% — CMYK 40%, 89%, 0%, 1%.

What colors go with #971DFD?

Its complement is #81FD1C; analogous partners are #271CFD and #FD1CF1. It also appears in 6+ palettes in our collection.

Can I use #971DFD for text?

White text on #971DFD has a contrast ratio of 5.37:1 (passes WCAG AA); black text gives 3.91:1.