Palettes / Colors / #960308

#960308 — Vivid Red

#960308 is a red color we call Vivid Red, closest to the named color DarkRed (#8B0000). It belongs to the red family.

#960308 is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #039691; it also sits naturally between #960351 and #964803. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 59% · Green 1% · Blue 3%

Cyan 0% · Magenta 98% · Yellow 95% · Key 41%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #960308

.text { color: #960308; }
.background { background-color: #960308; }
.border { border: 3px solid #960308; }
.text-rgb { color: rgb(150, 3, 8); }
.text-hsl { color: hsl(358, 96%, 30%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #960308; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(150, 3, 8, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #960308; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(150, 3, 8, 0.8); }

HTML: <p style="color:#960308">Text here</p> · <div style="background-color:#960308">Div content here</div>

Shades of #960308

Tints of #960308

Tones of #960308

Color harmonies

Complementary — #039691:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #960308: #FFFFFF.

How #960308 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #960308 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #960307  ·  #960309 →

Frequently asked questions

What color is #960308?

#960308 is Vivid Red, a red color (RGB 150, 3, 8). Its closest standard named color is DarkRed.

What is the RGB and HSL of #960308?

#960308 is RGB 150, 3, 8 — HSL 358°, 96%, 30% — CMYK 0%, 98%, 95%, 41%.

What colors go with #960308?

Its complement is #039691; analogous partners are #960351 and #964803. It also appears in 6+ palettes in our collection.

Can I use #960308 for text?

White text on #960308 has a contrast ratio of 9.08:1 (passes WCAG AA); black text gives 2.31:1.