Palettes / Colors / #950AAE

#950AAE — Vivid Pink

#950AAE is a pink color we call Vivid Pink, closest to the named color DarkMagenta (#8B008B). It belongs to the pink family.

Color name

Closest CSS keyword: darkmagenta (#8B008B) — not an exact match. CSS darkmagenta gives you #8B008B, a different color; use #950AAE when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#950AAE is a cool pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #23AE0A; it also sits naturally between #430AAE and #AE0A74. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 58% · Green 4% · Blue 68%

Cyan 14% · Magenta 94% · Yellow 0% · Key 32%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #950AAE

.text { color: #950AAE; }
.background { background-color: #950AAE; }
.border { border: 3px solid #950AAE; }
.text-rgb { color: rgb(149, 10, 174); }
.text-hsl { color: hsl(291, 89%, 36%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #950AAE; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(149, 10, 174, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #950AAE; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(149, 10, 174, 0.8); }

HTML: <p style="color:#950AAE">Text here</p> · <div style="background-color:#950AAE">Div content here</div>

Shades of #950AAE

Tints of #950AAE

Tones of #950AAE

Color harmonies

Complementary — #23AE0A:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #950AAE: #FFFFFF.

Semi-transparent (opacity) text on #950AAE

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #950AAE looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #950AAE rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #950AAD  ·  #950AAF →

Frequently asked questions

What color is #950AAE?

#950AAE is Vivid Pink, a pink color (RGB 149, 10, 174). Its closest standard named color is DarkMagenta.

What is the RGB and HSL of #950AAE?

#950AAE is RGB 149, 10, 174 — HSL 291°, 89%, 36% — CMYK 14%, 94%, 0%, 32%.

What colors go with #950AAE?

Its complement is #23AE0A; analogous partners are #430AAE and #AE0A74. It also appears in 6+ palettes in our collection.

Can I use #950AAE for text?

White text on #950AAE has a contrast ratio of 7.16:1 (passes WCAG AA); black text gives 2.93:1.