Palettes / Colors / #910FBE
#910FBE — Vivid Purple
#910FBE is a purple color we call Vivid Purple, closest to the named color DarkViolet (#9400D3). It belongs to the purple family.
Color name
Closest CSS keyword: darkviolet (#9400D3) — not an exact match. CSS darkviolet gives you #9400D3, a different color; use #910FBE when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#910FBE is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #3BBD0F; it also sits naturally between #3B0FBD and #BD0F91. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #910FBE |
|---|---|
| RGB | 145, 15, 190 |
| HSL | 285°, 85%, 40% |
| HSV | 285°, 92%, 75% |
| CMYK | 24%, 92%, 0%, 25% |
| XYZ | 21.14, 10.08, 49.55 |
| Yxy | 10.08, 0.2618, 0.1248 |
| CIE-Lab | 37.98, 70.26, -60.76 |
| Hunter Lab | 31.75, 66.04, -74.80 |
RGB & CMYK percentages
Red 57% · Green 6% · Blue 75%
Cyan 24% · Magenta 92% · Yellow 0% · Key 25%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #910FBE
.text { color: #910FBE; }
.background { background-color: #910FBE; }
.border { border: 3px solid #910FBE; }
.text-rgb { color: rgb(145, 15, 190); }
.text-hsl { color: hsl(285, 85%, 40%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #910FBE; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(145, 15, 190, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #910FBE; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(145, 15, 190, 0.8); }
HTML: <p style="color:#910FBE">Text here</p> · <div style="background-color:#910FBE">Div content here</div>
Shades of #910FBE
Tints of #910FBE
Tones of #910FBE
Color harmonies
Complementary — #3BBD0F:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 6.96:1 AA |
|---|---|
| Against black text | 3.02:1 AA large only |
Best text color on #910FBE: #FFFFFF.
Semi-transparent (opacity) text on #910FBE
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #910FBE: ·
How #910FBE looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #910FBE rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #910FBE?
#910FBE is Vivid Purple, a purple color (RGB 145, 15, 190). Its closest standard named color is DarkViolet.
What is the RGB and HSL of #910FBE?
#910FBE is RGB 145, 15, 190 — HSL 285°, 85%, 40% — CMYK 24%, 92%, 0%, 25%.
What colors go with #910FBE?
Its complement is #3BBD0F; analogous partners are #3B0FBD and #BD0F91. It also appears in 6+ palettes in our collection.
Can I use #910FBE for text?
White text on #910FBE has a contrast ratio of 6.96:1 (passes WCAG AA); black text gives 3.02:1.