Maroon Colors  ·  Color Library

Palettes / Colors / #910AEB

#910AEB — Vivid Purple

#910AEB is a purple color we call Vivid Purple, closest to the named color DarkViolet (#9400D3). It belongs to the purple family.

Color name

Closest CSS keyword: darkviolet (#9400D3) — not an exact match. CSS darkviolet gives you #9400D3, a different color; use #910AEB when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#910AEB is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #64EB0A; it also sits naturally between #200AEB and #EB0AD4. In the palettes below you can see it working alongside real color combinations from our collection.

#910AEB · RGB 145, 10, 235

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Color values

HEX#910AEB
RGB145, 10, 235
HSL276°, 92%, 48%
HSV276°, 96%, 92%
CMYK38%, 96%, 0%, 8%
XYZ26.78, 12.23, 79.55
Yxy12.23, 0.2259, 0.1032
CIE-Lab41.59, 79.57, -80.84
Hunter Lab34.98, 78.55, -116.57

RGB & CMYK percentages

Red 57% · Green 4% · Blue 92%

Cyan 38% · Magenta 96% · Yellow 0% · Key 8%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

Sample text in #910AEB on black
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sample text in #910AEB on white
Lorem ipsum dolor sit amet, consectetur adipiscing elit.

CSS code for #910AEB

.text { color: #910AEB; }
.background { background-color: #910AEB; }
.border { border: 3px solid #910AEB; }
.text-rgb { color: rgb(145, 10, 235); }
.text-hsl { color: hsl(276, 92%, 48%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #910AEB; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(145, 10, 235, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #910AEB; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(145, 10, 235, 0.8); }

HTML: <p style="color:#910AEB">Text here</p> · <div style="background-color:#910AEB">Div content here</div>

Shades of #910AEB

#8509D7#7608BF#6A07AB#5B0693#4E057F#42046C#330353#270340#180227#0C0114

Tints of #910AEB

#9D19F5#A831F6#B045F7#BA5DF8#C576F9#CF8EFA#DAA7FB#E2BAFC#ECD3FD#F7EBFE

Tones of #910AEB

#8E1ADB#8B2ACB#873ABB#844BAA#815B9A#7E6A8A

Color harmonies

Complementary — #64EB0A:

Analogous:

Triadic:

Contrast & accessibility

Against white text6.09:1 AA
Against black text3.45:1 AA large only

Best text color on #910AEB: #FFFFFF.

Semi-transparent (opacity) text on #910AEB

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

100%
Sample heading text
Smaller body text shows the effect best.

Blended color: · Contrast against #910AEB: ·

How #910AEB looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Protanopia · #5755B5Deuteranopia · #5E69A8Tritanopia · #8A8A80

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Tailwind purple 600 · #9333EATailwind violet 600 · #7C3AEDTailwind fuchsia 600 · #C026D3

Palettes with a similar color

These palettes use a close neighbour of #910AEB rather than the exact color:

Velvet Ruby Harbor
#1667AF · #1610CB · #8C12E1 · #DE12BF
Hidden Canyon
#3F39E7 · #8B18E9 · #DE40D3 · #EC337F
Serene Cinder
#8215EB · #690E7C · #7E0F6E · #E23693
Golden Ruby Horizon
#45860B · #B5F158 · #8113E5 · #DCB0F4
Palette 27005d
#27005D · #9400FF · #AED2FF · #E4F1FF
Misty Cinder
#20150A · #1BFA5E · #830CFD · #28F9A5

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

#8C12E1#8B18E9#8215EB#8113E5#9400FF#830CFD#8C00FF#831CE6#9920EB#8F1DFB#9A1CFD#9625E2

Browse neighbouring colors

← #910AEA  ·  #910AEC →

Frequently asked questions

What color is #910AEB?

#910AEB is Vivid Purple, a purple color (RGB 145, 10, 235). Its closest standard named color is DarkViolet.

What is the RGB and HSL of #910AEB?

#910AEB is RGB 145, 10, 235 — HSL 276°, 92%, 48% — CMYK 38%, 96%, 0%, 8%.

What colors go with #910AEB?

Its complement is #64EB0A; analogous partners are #200AEB and #EB0AD4. It also appears in 6+ palettes in our collection.

Can I use #910AEB for text?

White text on #910AEB has a contrast ratio of 6.09:1 (passes WCAG AA); black text gives 3.45:1.