Palettes / Colors / #90042E

#90042E — Vivid Pink

#90042E is a pink color we call Vivid Pink, closest to the named color Brown (#A52A2A). It belongs to the pink family.

Color name

Closest CSS keyword: brown (#A52A2A) — not an exact match. CSS brown gives you #A52A2A, a different color; use #90042E when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#90042E is a warm-leaning pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #049066; it also sits naturally between #900474 and #902004. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 56% · Green 2% · Blue 18%

Cyan 0% · Magenta 97% · Yellow 68% · Key 44%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #90042E

.text { color: #90042E; }
.background { background-color: #90042E; }
.border { border: 3px solid #90042E; }
.text-rgb { color: rgb(144, 4, 46); }
.text-hsl { color: hsl(342, 95%, 29%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #90042E; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(144, 4, 46, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #90042E; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(144, 4, 46, 0.8); }

HTML: <p style="color:#90042E">Text here</p> · <div style="background-color:#90042E">Div content here</div>

Shades of #90042E

Tints of #90042E

Tones of #90042E

Color harmonies

Complementary — #049066:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #90042E: #FFFFFF.

Semi-transparent (opacity) text on #90042E

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #90042E looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #90042E rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #90042D  ·  #90042F →

Frequently asked questions

What color is #90042E?

#90042E is Vivid Pink, a pink color (RGB 144, 4, 46). Its closest standard named color is Brown.

What is the RGB and HSL of #90042E?

#90042E is RGB 144, 4, 46 — HSL 342°, 95%, 29% — CMYK 0%, 97%, 68%, 44%.

What colors go with #90042E?

Its complement is #049066; analogous partners are #900474 and #902004. It also appears in 6+ palettes in our collection.

Can I use #90042E for text?

White text on #90042E has a contrast ratio of 9.36:1 (passes WCAG AA); black text gives 2.24:1.