Palettes / Colors / #76088D

#76088D — Vivid Pink

#76088D is a pink color we call Vivid Pink, closest to the named color Purple (#800080). It belongs to the pink family.

Color name

Closest CSS keyword: purple (#800080) — not an exact match. CSS purple gives you #800080, a different color; use #76088D when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#76088D is a cool pink color associated with playfulness, romance and softness. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #1E8C08; it also sits naturally between #34088C and #8C0860. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 46% · Green 3% · Blue 55%

Cyan 16% · Magenta 94% · Yellow 0% · Key 45%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #76088D

.text { color: #76088D; }
.background { background-color: #76088D; }
.border { border: 3px solid #76088D; }
.text-rgb { color: rgb(118, 8, 141); }
.text-hsl { color: hsl(290, 89%, 29%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #76088D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(118, 8, 141, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #76088D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(118, 8, 141, 0.8); }

HTML: <p style="color:#76088D">Text here</p> · <div style="background-color:#76088D">Div content here</div>

Shades of #76088D

Tints of #76088D

Tones of #76088D

Color harmonies

Complementary — #1E8C08:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #76088D: #FFFFFF.

Semi-transparent (opacity) text on #76088D

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #76088D looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #76088D rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #76088C  ·  #76088E →

Frequently asked questions

What color is #76088D?

#76088D is Vivid Pink, a pink color (RGB 118, 8, 141). Its closest standard named color is Purple.

What is the RGB and HSL of #76088D?

#76088D is RGB 118, 8, 141 — HSL 290°, 89%, 29% — CMYK 16%, 94%, 0%, 45%.

What colors go with #76088D?

Its complement is #1E8C08; analogous partners are #34088C and #8C0860. It also appears in 6+ palettes in our collection.

Can I use #76088D for text?

White text on #76088D has a contrast ratio of 9.59:1 (passes WCAG AA); black text gives 2.19:1.