Palettes / Colors / #7331BB

#7331BB — Purple

#7331BB is a purple color we call Purple, closest to the named color DarkOrchid (#9932CC). It belongs to the purple family.

Color name

Closest CSS keyword: darkorchid (#9932CC) — not an exact match. CSS darkorchid gives you #9932CC, a different color; use #7331BB when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#7331BB is a cool purple color associated with luxury, creativity and mystery. It sits comfortably in the middle: usable for large areas in soft schemes, or as a supporting color beside something stronger.

Its strongest partner is its complement #78B931; it also sits naturally between #3134B9 and #B731B9. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 45% · Green 19% · Blue 73%

Cyan 39% · Magenta 74% · Yellow 0% · Key 27%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #7331BB

.text { color: #7331BB; }
.background { background-color: #7331BB; }
.border { border: 3px solid #7331BB; }
.text-rgb { color: rgb(115, 49, 187); }
.text-hsl { color: hsl(269, 58%, 46%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #7331BB; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(115, 49, 187, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #7331BB; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(115, 49, 187, 0.8); }

HTML: <p style="color:#7331BB">Text here</p> · <div style="background-color:#7331BB">Div content here</div>

Shades of #7331BB

Tints of #7331BB

Tones of #7331BB

Color harmonies

Complementary — #78B931:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #7331BB: #FFFFFF.

Semi-transparent (opacity) text on #7331BB

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #7331BB looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #7331BB rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #7331BA  ·  #7331BC →

Frequently asked questions

What color is #7331BB?

#7331BB is Purple, a purple color (RGB 115, 49, 187). Its closest standard named color is DarkOrchid.

What is the RGB and HSL of #7331BB?

#7331BB is RGB 115, 49, 187 — HSL 269°, 58%, 46% — CMYK 39%, 74%, 0%, 27%.

What colors go with #7331BB?

Its complement is #78B931; analogous partners are #3134B9 and #B731B9. It also appears in 6+ palettes in our collection.

Can I use #7331BB for text?

White text on #7331BB has a contrast ratio of 7.28:1 (passes WCAG AA); black text gives 2.89:1.