Palettes / Colors / #72091C

#72091C — Deep Vivid Red

#72091C is a red color we call Deep Vivid Red, closest to the named color Maroon (#800000). It belongs to the red family.

Color name

Closest CSS keyword: maroon (#800000) — not an exact match. CSS maroon gives you #800000, a different color; use #72091C when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#72091C is a warm red color associated with energy, passion and urgency. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #09715E; it also sits naturally between #710950 and #712A09. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 45% · Green 4% · Blue 11%

Cyan 0% · Magenta 92% · Yellow 75% · Key 55%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #72091C

.text { color: #72091C; }
.background { background-color: #72091C; }
.border { border: 3px solid #72091C; }
.text-rgb { color: rgb(114, 9, 28); }
.text-hsl { color: hsl(349, 85%, 24%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #72091C; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(114, 9, 28, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #72091C; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(114, 9, 28, 0.8); }

HTML: <p style="color:#72091C">Text here</p> · <div style="background-color:#72091C">Div content here</div>

Shades of #72091C

Tints of #72091C

Tones of #72091C

Color harmonies

Complementary — #09715E:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #72091C: #FFFFFF.

Semi-transparent (opacity) text on #72091C

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #72091C looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #72091C rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #72091B  ·  #72091D →

Frequently asked questions

What color is #72091C?

#72091C is Deep Vivid Red, a red color (RGB 114, 9, 28). Its closest standard named color is Maroon.

What is the RGB and HSL of #72091C?

#72091C is RGB 114, 9, 28 — HSL 349°, 85%, 24% — CMYK 0%, 92%, 75%, 55%.

What colors go with #72091C?

Its complement is #09715E; analogous partners are #710950 and #712A09. It also appears in 6+ palettes in our collection.

Can I use #72091C for text?

White text on #72091C has a contrast ratio of 11.86:1 (passes WCAG AA); black text gives 1.77:1.