Palettes / Colors / #697604

#697604 — Deep Vivid Yellow

#697604 is a yellow color we call Deep Vivid Yellow, closest to the named color Olive (#808000). It belongs to the yellow family.

Color name

Closest CSS keyword: olive (#808000) — not an exact match. CSS olive gives you #808000, a different color; use #697604 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#697604 is a warm yellow color associated with optimism, attention and cheer. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #120476; it also sits naturally between #764A04 and #307604. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 41% · Green 46% · Blue 2%

Cyan 11% · Magenta 0% · Yellow 97% · Key 54%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #697604

.text { color: #697604; }
.background { background-color: #697604; }
.border { border: 3px solid #697604; }
.text-rgb { color: rgb(105, 118, 4); }
.text-hsl { color: hsl(67, 93%, 24%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #697604; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(105, 118, 4, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #697604; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(105, 118, 4, 0.8); }

HTML: <p style="color:#697604">Text here</p> · <div style="background-color:#697604">Div content here</div>

Shades of #697604

Tints of #697604

Tones of #697604

Color harmonies

Complementary — #120476:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #697604: #FFFFFF.

Semi-transparent (opacity) text on #697604

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #697604 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #697604 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #697603  ·  #697605 →

Frequently asked questions

What color is #697604?

#697604 is Deep Vivid Yellow, a yellow color (RGB 105, 118, 4). Its closest standard named color is Olive.

What is the RGB and HSL of #697604?

#697604 is RGB 105, 118, 4 — HSL 67°, 93%, 24% — CMYK 11%, 0%, 97%, 54%.

What colors go with #697604?

Its complement is #120476; analogous partners are #764A04 and #307604. It also appears in 6+ palettes in our collection.

Can I use #697604 for text?

White text on #697604 has a contrast ratio of 5.01:1 (passes WCAG AA); black text gives 4.19:1.