Palettes / Colors / #696EB5

#696EB5 — Muted Blue

#696EB5 is a blue color we call Muted Blue, closest to the named color SlateBlue (#6A5ACD). It belongs to the blue family.

Color name

Closest CSS keyword: slateblue (#6A5ACD) — not an exact match. CSS slateblue gives you #6A5ACD, a different color; use #696EB5 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#696EB5 is a cool blue color associated with trust, calm and professionalism. It sits comfortably in the middle: usable for large areas in soft schemes, or as a supporting color beside something stronger.

Its strongest partner is its complement #B5B069; it also sits naturally between #6994B5 and #8A69B5. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 41% · Green 43% · Blue 71%

Cyan 42% · Magenta 39% · Yellow 0% · Key 29%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #696EB5

.text { color: #696EB5; }
.background { background-color: #696EB5; }
.border { border: 3px solid #696EB5; }
.text-rgb { color: rgb(105, 110, 181); }
.text-hsl { color: hsl(236, 34%, 56%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #696EB5; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(105, 110, 181, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #696EB5; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(105, 110, 181, 0.8); }

HTML: <p style="color:#696EB5">Text here</p> · <div style="background-color:#696EB5">Div content here</div>

Shades of #696EB5

Tints of #696EB5

Tones of #696EB5

Color harmonies

Complementary — #B5B069:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #696EB5: #FFFFFF.

Semi-transparent (opacity) text on #696EB5

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #696EB5 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #696EB5 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #696EB4  ·  #696EB6 →

Frequently asked questions

What color is #696EB5?

#696EB5 is Muted Blue, a blue color (RGB 105, 110, 181). Its closest standard named color is SlateBlue.

What is the RGB and HSL of #696EB5?

#696EB5 is RGB 105, 110, 181 — HSL 236°, 34%, 56% — CMYK 42%, 39%, 0%, 29%.

What colors go with #696EB5?

Its complement is #B5B069; analogous partners are #6994B5 and #8A69B5. It also appears in 6+ palettes in our collection.

Can I use #696EB5 for text?

White text on #696EB5 has a contrast ratio of 4.67:1 (passes WCAG AA); black text gives 4.50:1.