Palettes / Colors / #694BC4

#694BC4 — Muted Purple

#694BC4 is a purple color we call Muted Purple, closest to the named color SlateBlue (#6A5ACD). It belongs to the purple family.

Color name

Closest CSS keyword: slateblue (#6A5ACD) — not an exact match. CSS slateblue gives you #6A5ACD, a different color; use #694BC4 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#694BC4 is a cool purple color associated with luxury, creativity and mystery. It sits comfortably in the middle: usable for large areas in soft schemes, or as a supporting color beside something stronger.

Its strongest partner is its complement #A6C44A; it also sits naturally between #4A69C4 and #A64AC4. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 41% · Green 29% · Blue 77%

Cyan 46% · Magenta 62% · Yellow 0% · Key 23%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #694BC4

.text { color: #694BC4; }
.background { background-color: #694BC4; }
.border { border: 3px solid #694BC4; }
.text-rgb { color: rgb(105, 75, 196); }
.text-hsl { color: hsl(255, 51%, 53%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #694BC4; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(105, 75, 196, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #694BC4; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(105, 75, 196, 0.8); }

HTML: <p style="color:#694BC4">Text here</p> · <div style="background-color:#694BC4">Div content here</div>

Shades of #694BC4

Tints of #694BC4

Tones of #694BC4

Color harmonies

Complementary — #A6C44A:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #694BC4: #FFFFFF.

Semi-transparent (opacity) text on #694BC4

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #694BC4 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #694BC4 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #694BC3  ·  #694BC5 →

Frequently asked questions

What color is #694BC4?

#694BC4 is Muted Purple, a purple color (RGB 105, 75, 196). Its closest standard named color is SlateBlue.

What is the RGB and HSL of #694BC4?

#694BC4 is RGB 105, 75, 196 — HSL 255°, 51%, 53% — CMYK 46%, 62%, 0%, 23%.

What colors go with #694BC4?

Its complement is #A6C44A; analogous partners are #4A69C4 and #A64AC4. It also appears in 6+ palettes in our collection.

Can I use #694BC4 for text?

White text on #694BC4 has a contrast ratio of 6.17:1 (passes WCAG AA); black text gives 3.40:1.