Palettes / Colors / #500074

#500074 — Deep Vivid Purple

#500074 is a purple color we call Deep Vivid Purple, closest to the named color Indigo (#4B0082). It belongs to the purple family.

Color name

Closest CSS keyword: indigo (#4B0082) — not an exact match. CSS indigo gives you #4B0082, a different color; use #500074 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#500074 is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #257500; it also sits naturally between #160075 and #750060. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 31% · Green 0% · Blue 45%

Cyan 31% · Magenta 100% · Yellow 0% · Key 55%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #500074

.text { color: #500074; }
.background { background-color: #500074; }
.border { border: 3px solid #500074; }
.text-rgb { color: rgb(80, 0, 116); }
.text-hsl { color: hsl(281, 100%, 23%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #500074; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(80, 0, 116, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #500074; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(80, 0, 116, 0.8); }

HTML: <p style="color:#500074">Text here</p> · <div style="background-color:#500074">Div content here</div>

Shades of #500074

Tints of #500074

Tones of #500074

Color harmonies

Complementary — #257500:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #500074: #FFFFFF.

Semi-transparent (opacity) text on #500074

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #500074 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #500074 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #500073  ·  #500075 →

Frequently asked questions

What color is #500074?

#500074 is Deep Vivid Purple, a purple color (RGB 80, 0, 116). Its closest standard named color is Indigo.

What is the RGB and HSL of #500074?

#500074 is RGB 80, 0, 116 — HSL 281°, 100%, 23% — CMYK 31%, 100%, 0%, 55%.

What colors go with #500074?

Its complement is #257500; analogous partners are #160075 and #750060. It also appears in 6+ palettes in our collection.

Can I use #500074 for text?

White text on #500074 has a contrast ratio of 13.18:1 (passes WCAG AA); black text gives 1.59:1.