Palettes / Colors / #481FFB
#481FFB — Vivid Blue
#481FFB is a blue color we call Vivid Blue, closest to the named color BlueViolet (#8A2BE2). It belongs to the blue family.
Color name
Closest CSS keyword: blueviolet (#8A2BE2) — not an exact match. CSS blueviolet gives you #8A2BE2, a different color; use #481FFB when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#481FFB is a cool blue color associated with trust, calm and professionalism. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #D2FA1E; it also sits naturally between #1E64FA and #B51EFA. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #481FFB |
|---|---|
| RGB | 72, 31, 251 |
| HSL | 251°, 96%, 55% |
| HSV | 251°, 88%, 98% |
| CMYK | 71%, 88%, 0%, 2% |
| XYZ | 20.58, 9.32, 91.98 |
| Yxy | 9.32, 0.1688, 0.0765 |
| CIE-Lab | 36.60, 73.50, -98.38 |
| Hunter Lab | 30.53, 69.57, -165.01 |
RGB & CMYK percentages
Red 28% · Green 12% · Blue 98%
Cyan 71% · Magenta 88% · Yellow 0% · Key 2%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
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CSS code for #481FFB
.text { color: #481FFB; }
.background { background-color: #481FFB; }
.border { border: 3px solid #481FFB; }
.text-rgb { color: rgb(72, 31, 251); }
.text-hsl { color: hsl(251, 96%, 55%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #481FFB; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(72, 31, 251, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #481FFB; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(72, 31, 251, 0.8); }
HTML: <p style="color:#481FFB">Text here</p> · <div style="background-color:#481FFB">Div content here</div>
Shades of #481FFB
Tints of #481FFB
Tones of #481FFB
Color harmonies
Complementary — #D2FA1E:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 7.33:1 AAA |
|---|---|
| Against black text | 2.86:1 Fails |
Best text color on #481FFB: #FFFFFF.
Semi-transparent (opacity) text on #481FFB
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #481FFB: ·
How #481FFB looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #481FFB rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #481FFB?
#481FFB is Vivid Blue, a blue color (RGB 72, 31, 251). Its closest standard named color is BlueViolet.
What is the RGB and HSL of #481FFB?
#481FFB is RGB 72, 31, 251 — HSL 251°, 96%, 55% — CMYK 71%, 88%, 0%, 2%.
What colors go with #481FFB?
Its complement is #D2FA1E; analogous partners are #1E64FA and #B51EFA. It also appears in 6+ palettes in our collection.
Can I use #481FFB for text?
White text on #481FFB has a contrast ratio of 7.33:1 (passes WCAG AA); black text gives 2.86:1.