Palettes / Colors / #4700A9
#4700A9 — Vivid Purple
#4700A9 is a purple color we call Vivid Purple, closest to the named color Indigo (#4B0082). It belongs to the purple family.
Color name
Closest CSS keyword: indigo (#4B0082) — not an exact match. CSS indigo gives you #4B0082, a different color; use #4700A9 when you need this exact shade.
Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.
#4700A9 is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.
Its strongest partner is its complement #62A800; it also sits naturally between #000EA8 and #9A00A8. In the palettes below you can see it working alongside real color combinations from our collection.
Color values
| HEX | #4700A9 |
|---|---|
| RGB | 71, 0, 169 |
| HSL | 265°, 100%, 33% |
| HSV | 265°, 100%, 66% |
| CMYK | 58%, 100%, 0%, 34% |
| XYZ | 9.76, 4.20, 37.83 |
| Yxy | 4.20, 0.1884, 0.0812 |
| CIE-Lab | 24.34, 60.28, -71.06 |
| Hunter Lab | 20.50, 50.98, -99.86 |
RGB & CMYK percentages
Red 28% · Green 0% · Blue 66%
Cyan 58% · Magenta 100% · Yellow 0% · Key 34%
CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.
Previews
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
CSS code for #4700A9
.text { color: #4700A9; }
.background { background-color: #4700A9; }
.border { border: 3px solid #4700A9; }
.text-rgb { color: rgb(71, 0, 169); }
.text-hsl { color: hsl(265, 100%, 33%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #4700A9; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(71, 0, 169, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #4700A9; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(71, 0, 169, 0.8); }
HTML: <p style="color:#4700A9">Text here</p> · <div style="background-color:#4700A9">Div content here</div>
Shades of #4700A9
Tints of #4700A9
Tones of #4700A9
Color harmonies
Complementary — #62A800:
Analogous:
Triadic:
Contrast & accessibility
| Against white text | 11.41:1 AAA |
|---|---|
| Against black text | 1.84:1 Fails |
Best text color on #4700A9: #FFFFFF.
Semi-transparent (opacity) text on #4700A9
Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:
Smaller body text shows the effect best.
Blended color: · Contrast against #4700A9: ·
How #4700A9 looks with color blindness
Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:
Closest design-system colors
The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:
Palettes with a similar color
These palettes use a close neighbour of #4700A9 rather than the exact color:
Similar colors
The closest colors that actually appear in our palette collection — click any to open its page:
Browse neighbouring colors
Frequently asked questions
What color is #4700A9?
#4700A9 is Vivid Purple, a purple color (RGB 71, 0, 169). Its closest standard named color is Indigo.
What is the RGB and HSL of #4700A9?
#4700A9 is RGB 71, 0, 169 — HSL 265°, 100%, 33% — CMYK 58%, 100%, 0%, 34%.
What colors go with #4700A9?
Its complement is #62A800; analogous partners are #000EA8 and #9A00A8. It also appears in 6+ palettes in our collection.
Can I use #4700A9 for text?
White text on #4700A9 has a contrast ratio of 11.41:1 (passes WCAG AA); black text gives 1.84:1.