Palettes / Colors / #35009D

#35009D — Vivid Purple

#35009D is a purple color we call Vivid Purple, closest to the named color Indigo (#4B0082). It belongs to the purple family.

#35009D is a cool purple color associated with luxury, creativity and mystery. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #699E00; it also sits naturally between #001A9E and #84009E. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 21% · Green 0% · Blue 62%

Cyan 66% · Magenta 100% · Yellow 0% · Key 38%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #35009D

.text { color: #35009D; }
.background { background-color: #35009D; }
.border { border: 3px solid #35009D; }
.text-rgb { color: rgb(53, 0, 157); }
.text-hsl { color: hsl(260, 100%, 31%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #35009D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(53, 0, 157, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #35009D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(53, 0, 157, 0.8); }

HTML: <p style="color:#35009D">Text here</p> · <div style="background-color:#35009D">Div content here</div>

Shades of #35009D

Tints of #35009D

Tones of #35009D

Color harmonies

Complementary — #699E00:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #35009D: #FFFFFF.

How #35009D looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #35009D rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #35009C  ·  #35009E →

Frequently asked questions

What color is #35009D?

#35009D is Vivid Purple, a purple color (RGB 53, 0, 157). Its closest standard named color is Indigo.

What is the RGB and HSL of #35009D?

#35009D is RGB 53, 0, 157 — HSL 260°, 100%, 31% — CMYK 66%, 100%, 0%, 38%.

What colors go with #35009D?

Its complement is #699E00; analogous partners are #001A9E and #84009E. It also appears in 6+ palettes in our collection.

Can I use #35009D for text?

White text on #35009D has a contrast ratio of 12.82:1 (passes WCAG AA); black text gives 1.64:1.