Palettes / Colors / #321DF7

#321DF7 — Vivid Blue

#321DF7 is a blue color we call Vivid Blue, closest to the named color Blue (#0000FF). It belongs to the blue family.

Color name

Closest CSS keyword: blue (#0000FF) — not an exact match. CSS blue gives you #0000FF, a different color; use #321DF7 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#321DF7 is a cool blue color associated with trust, calm and professionalism. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #E1F71D; it also sits naturally between #1D74F7 and #A01DF7. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 20% · Green 11% · Blue 97%

Cyan 80% · Magenta 88% · Yellow 0% · Key 3%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #321DF7

.text { color: #321DF7; }
.background { background-color: #321DF7; }
.border { border: 3px solid #321DF7; }
.text-rgb { color: rgb(50, 29, 247); }
.text-hsl { color: hsl(246, 93%, 54%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #321DF7; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(50, 29, 247, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #321DF7; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(50, 29, 247, 0.8); }

HTML: <p style="color:#321DF7">Text here</p> · <div style="background-color:#321DF7">Div content here</div>

Shades of #321DF7

Tints of #321DF7

Tones of #321DF7

Color harmonies

Complementary — #E1F71D:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #321DF7: #FFFFFF.

Semi-transparent (opacity) text on #321DF7

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #321DF7 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #321DF7 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #321DF6  ·  #321DF8 →

Frequently asked questions

What color is #321DF7?

#321DF7 is Vivid Blue, a blue color (RGB 50, 29, 247). Its closest standard named color is Blue.

What is the RGB and HSL of #321DF7?

#321DF7 is RGB 50, 29, 247 — HSL 246°, 93%, 54% — CMYK 80%, 88%, 0%, 3%.

What colors go with #321DF7?

Its complement is #E1F71D; analogous partners are #1D74F7 and #A01DF7. It also appears in 6+ palettes in our collection.

Can I use #321DF7 for text?

White text on #321DF7 has a contrast ratio of 7.91:1 (passes WCAG AA); black text gives 2.65:1.