Palettes / Colors / #08196D

#08196D — Deep Vivid Blue

#08196D is a blue color we call Deep Vivid Blue, closest to the named color MidnightBlue (#191970). It belongs to the blue family.

Color name

Closest CSS keyword: midnightblue (#191970) — not an exact match. CSS midnightblue gives you #191970, a different color; use #08196D when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#08196D is a cool blue color associated with trust, calm and professionalism. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #6D5C08; it also sits naturally between #084B6D and #2A086D. In the palettes below you can see it working alongside real color combinations from our collection.

Copy HEX Copy RGB Copy HSL Download PNG swatch SVG

Color values

RGB & CMYK percentages

Red 3% · Green 10% · Blue 43%

Cyan 93% · Magenta 77% · Yellow 0% · Key 57%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #08196D

.text { color: #08196D; }
.background { background-color: #08196D; }
.border { border: 3px solid #08196D; }
.text-rgb { color: rgb(8, 25, 109); }
.text-hsl { color: hsl(230, 86%, 23%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #08196D; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(8, 25, 109, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #08196D; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(8, 25, 109, 0.8); }

HTML: <p style="color:#08196D">Text here</p> · <div style="background-color:#08196D">Div content here</div>

Shades of #08196D

Tints of #08196D

Tones of #08196D

Color harmonies

Complementary — #6D5C08:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #08196D: #FFFFFF.

Semi-transparent (opacity) text on #08196D

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #08196D looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #08196D rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #08196C  ·  #08196E →

Frequently asked questions

What color is #08196D?

#08196D is Deep Vivid Blue, a blue color (RGB 8, 25, 109). Its closest standard named color is MidnightBlue.

What is the RGB and HSL of #08196D?

#08196D is RGB 8, 25, 109 — HSL 230°, 86%, 23% — CMYK 93%, 77%, 0%, 57%.

What colors go with #08196D?

Its complement is #6D5C08; analogous partners are #084B6D and #2A086D. It also appears in 6+ palettes in our collection.

Can I use #08196D for text?

White text on #08196D has a contrast ratio of 15.33:1 (passes WCAG AA); black text gives 1.37:1.